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Consumer Research: Introspective Essays on the Study of Consumption

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Consumer Behavior and Market Dynamics Consumer Behavior and Marketing Influence Consumer Behavior in Brand Consumption and Identification

Abstract

A Brief History of Morris the Cat Theory Development is a Jazz Solo On Hatching a Program of Consumer Research What Is Consumer Research? O, Consumer, How You've Changed Whither Consumer Research? Romanticism, Subjective Personal Introspection, and Morris the Epicurean The Role of Lyricism in Consumer Research Dogmatism and Catastrophe in the Development of Marketing Thought I'm Hip Epilogue

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2006The presentation of interpretivist research 2015Extraordinary consumer experiences: Why immersion and transformation cause trouble 2002Guest editorial 2002Markets-as-networks: notes on a unique understanding 2000Repertory grid technique – An interpretive research framework 2017Creating a Consumable Past: How Memory Making Shapes Marketization 2016Moderating roles of customer characteristics on the link between service factors and satisfaction in a buffet restaurant 1996Revenge, existential choice, and addictive consumption

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