Mediated Communication: A Social Action Perspective

Timothy P. Meyer

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Media Studies and Communication Media and Digital Communication Media and Communication Studies

Abstract

PART ONE: THE PERSPECTIVE OF ANALYSIS The Nature of Communication Thoughts on the Mediated Communication Industry The Contexts of Reception The Social Action of Mediated Communication PART TWO: THE SEARCH FOR EFFECTS In Search of Effects Experimental Methods in Communication Research Survey and Ethnographic Methods in Mediated Communication Research Claims and Evidence PART THREE: AN ORGANIZING THEORY Accommodation Theory

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