SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

Management der Marketing-Kommunikation · Study

BookManagement der Marketing-Kommunikation

Wolfgang Fuchs2014

Book2014

Management der Marketing-Kommunikation

Wolfgang Fuchs · Fritz Unger

80 citations·0/0 files stored·Springer eBooks

No readable copy stored yet — this record is metadata only.

No open-access location is known for this record yet.

Literature note Cite in a project Citation map

Marketing and Advertising Strategies Digital Marketing and Social Media Literature, Culture, and Aesthetics

Abstract

No abstract was published for this record.

Paper brief

Loading…

Cite this work

Citation unavailable for this work.

BibTeX RIS CSL-JSON

No public copy is stored for this record, so only the metadata is cited.

Citations in this library

Citation map →

Stored only when both papers are in the corpus — 80 citations exist upstream.

Cited by

2015Internationale identitätsbasierte Markenführung 2007Preiskommunikation — neue Aufgaben der Kommunikationspolitik vor dem Hintergrund veränderter Marktbedingungen 2016Laienepistemologie 2022Laienepistemologie

Details

Year2014

Typebook

Published2014-01-01

VenueSpringer eBooks

Languagede

Citations80

Files0 public / 0

ShelfMarketing and Advertising Strategies

Identifiers

doi10.1007/978-3-642-39811-7

openalex_workW635941202

Links

Imported from OpenAlex (CC0) — nothing here is generated.