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Advertising : its principles, practice, and technique · Study

BookAdvertising : its principles, practice, and technique

Daniel Starch2010

Book2010

Advertising : its principles, practice, and technique

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Marketing and Advertising Strategies American History and Culture Advertising and Communication Studies

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2017The customer value proposition: evolution, development, and application in marketing 2012A History of Industrial and Organizational Psychology 1995The History of Outdoor Advertising Regulation in the United States 2011Do opposites attract? Understanding opposition in promotion 1993Advertising Research in the Pre-Depression Years: A Cultural History 2023Rethinking Harlow Gale: The Psychical Influences on His Contributions to Advertising and Their Enduring Reverberations 2023Competitive advantage for life: an industry view of marketing communication education

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Year2010

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Published2010-02-24

Languageen

Citations26

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ShelfMarketing and Advertising Strategies

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openalex_workW640656864

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