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Marketing : neue Ergebnisse aus Forschung und Praxis · Study

BookMarketing : neue Ergebnisse aus Forschung und Praxis

Edgar Topritzhofer1978

Book1978

Marketing : neue Ergebnisse aus Forschung und Praxis

Edgar Topritzhofer

32 citations·0/0 files stored·Gabler eBooks

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Marketing and Advertising Strategies Consumer Market Behavior and Pricing Consumer Behavior and Market Dynamics

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1989Modeling the effect of advertising on price response: An econometric framework and some preliminary findings 1979Dynamische Erklärungen des Nachfragerverhaltens aus Carryover-Effekt und Responsefunktion

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Year1978

Typebook

Published1978-01-01

VenueGabler eBooks

Languagede

Citations32

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ShelfMarketing and Advertising Strategies

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openalex_workW655545201

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