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Constrained Choices: Exploring Retail and Brand Selection Among Base of the Pyramid Consumers
16 references·0 citing·43 second hop
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References

  • 2003Common method biases in behavioral research: A critical review of the literature and recommended remedies.81,863 cited
  • 2018When to use and how to report the results of PLS-SEM27,424 cited
  • 2011PLS-SEM: Indeed a Silver Bullet21,614 cited
  • 1970Back-Translation for Cross-Cultural Research14,051 cited
  • 2014Partial least squares structural equation modeling (PLS-SEM)11,717 cited
  • 2015Common Method Bias in PLS-SEM10,154 cited
  • 1981The Economics of Organization: The Transaction Cost Approach6,452 cited
  • 2003A perspective on judgment and choice: Mapping bounded rationality.5,537 cited
  • 2019Assessing measurement model quality in PLS-SEM using confirmatory composite analysis5,439 cited
  • 2001Index Construction with Formative Indicators: An Alternative to Scale Development4,805 cited
  • 1993Calculativeness, Trust, and Economic Organization2,997 cited
  • 1994Analysis and Interpretation of Qualitative Data in Consumer Research2,938 cited
  • 2008Advancing formative measurement models1,454 cited
  • 1957Models of Man.1,328 cited
  • 2005Grounded theory, ethnography and phenomenology942 cited

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Building Understanding of the Domain of Consumer Vulnerability
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