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Attitudes to apparel amongst the baby boomer generation · Study

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ChapterAttitudes to apparel amongst the baby boomer generation

Phyllis Borcherding2014

Chapter2014

Attitudes to apparel amongst the baby boomer generation

Phyllis Borcherding · Janace E. Bubonia

6 citations·0/0 files stored·Elsevier eBooks

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Consumer Perception and Purchasing Behavior Consumer Market Behavior and Pricing Consumer Behavior in Brand Consumption and Identification

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References

1975Management. Tasks, Responsibilities, Practices.2005The Role Played by the Broadening of Marketing Movement in the History of Marketing Thought 1964Handbook of Consumer Motivations 1976Marketing, Society, and Conflict 1998Born at the Right Time: A History of the Baby-Boom Generation.2008Comparison of 3-D Body Scan Data to Quantify Upper-Body Postural Variation in Older and Younger Women 2014The Baby Boomers Grow Up 1997Born at the right time: a history of the baby-boom generation

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Year2014

Typechapter

Published2014-08-22

VenueElsevier eBooks

Languageen

Citations6

Files0 public / 0

ShelfConsumer Perception and Purchasing Behavior

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doi10.1016/b978-0-85709-538-1.00003-1

openalex_workW86993958

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