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A Strategic Approach to Managing Product Recalls · Study

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ArticleA Strategic Approach to Managing Product Recalls

N. Craig Smith1996

Article1996

A Strategic Approach to Managing Product Recalls

N. Craig Smith · Robert J. Thomas · John A. Quelch

86 citations·0/0 files stored·Journal of Product Innovation Management

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Corporate Identity and Reputation Public Relations and Crisis Communication Supply Chain Resilience and Risk Management

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2006Consumer reaction to product recalls: factors influencing product judgement and behavioural intentions 2010Creating value through product stewardship and take‐back 2010How to mitigate product safety risks proactively? Process, challenges and opportunities 2008Bounded goodness: marketing implications of Drucker on corporate responsibility 2008A Strategic Analysis of Product Recalls: The Role of Moral Degradation and Organizational Control 2015An investigation of the effects of product recalls on brand commitment and purchase intention 2020The impact of product recall on advertising decisions and firm profit while envisioning crisis or being hazard myopic 2013Stock Price and Analyst Earnings Forecast around Product Recall Announcements

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Year1996

Typearticle

Published1996-09-01

VenueJournal of Product Innovation Management

ISSN-L0737-6782

Languageen

Citations86

Files0 public / 0

ShelfCorporate Identity and Reputation

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openalex_workW950753099

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