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Catherine A. Cole · Study
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Author
Catherine A. Cole
26 works
· latest 2020
· 2 institutions
cluster: provisional
ORCID 0000-0001-9363-0324
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Citations
2,293
Works here
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Most cited in this library
Affective responses to service failure: Anger, regret, and retaliatory versus conciliatory responses
2006 · 333 citations
Consumer decision making and aging: Current knowledge and future directions
2009 · 317 citations
Factors influencing the price premiums that consumers pay for national brands over store brands
1999 · 263 citations
Age Differences in Information Processing: Understanding Deficits in Young and Elderly Consumers
1986 · 242 citations
The Effects of Length, Content, and Repetition on Television Commercial Effectiveness
1993 · 215 citations
Works
26 shown
The Effects of Goal Publicity and Self‐Monitoring on Escalation of Goal Commitment
Journal of Consumer Behaviour
·
2020
·
2 authors
7
citations
Truth Or Dare: Do People Behave Differently in Social Risk Vs. Financial Risk? the Inherent Difference Between Financial and Social Risk
ACR North American Advances
·
2020
·
3 authors
0
citations
The Effects of Age and Expertise on Product Evaluations: Does the Type of Information Matter?
Management Science
·
2015
·
2 authors
22
citations
Aging and Consumer Behavior
Routledge eBooks
·
2015
·
2 authors
·
chapter
26
citations
Productive Creative Writers’ Relationships: A Communities-of-Practice Framework
New Writing
·
2012
·
2 authors
·
Open access
7
citations
A Neuropsychological Test of Belief and Doubt: Damage to Ventromedial Prefrontal Cortex Increases Credulity for Misleading Advertising
Frontiers in Neuroscience
·
2012
·
6 authors
·
Open access
115
citations
Effects of Age, Sex, and Neuropsychological Performance on Financial Decision-Making
Frontiers in Neuroscience
·
2012
·
4 authors
·
Open access
33
citations
Product returns on the Internet: A case of mixed signals?
Journal of Business Research
·
2009
·
3 authors
191
citations
Consumer decision making and aging: Current knowledge and future directions
Journal of Consumer Psychology
·
2009
·
3 authors
·
Open access
317
citations
An integration of perspectives on aging and consumer decision making
Journal of Consumer Psychology
·
2009
·
3 authors
·
Open access
10
citations
Cross-National Logo Evaluation Analysis: An Individual Level Approach
RePub (Erasmus University Rotterdam)
·
2008
·
13 authors
·
report
·
Open access
115
citations
Better him than me: social comparison theory and service recovery
Journal of the Academy of Marketing Science
·
2008
·
2 authors
101
citations
Advertising to Vulnerable Segments
SAGE Publications Ltd eBooks
·
2007
·
2 authors
·
chapter
15
citations
Affective responses to service failure: Anger, regret, and retaliatory versus conciliatory responses
Marketing Letters
·
2006
·
2 authors
333
citations
How Varying Levels of Knowledge and Motivation Affect Search and Confidence during Consideration and Choice
Marketing Letters
·
2004
·
3 authors
34
citations
Mood Effects on Attitudes, Perceived Risk and Choice: Moderators and Mediators
Journal of Consumer Psychology
·
2004
·
2 authors
60
citations
Factors influencing the price premiums that consumers pay for national brands over store brands
Journal of Product & Brand Management
·
1999
·
2 authors
263
citations
Book Review: Cognitition, Aging and Self-Reports
Journal of Marketing Research
·
1999
·
6 authors
·
other
0
citations
Cognitition, Aging and Self-Reports
Journal of Marketing Research
·
1999
·
5 authors
0
citations
Why do consumers pay more for national brands than for store brands
Marketing Science Institute eBooks
·
1997
·
2 authors
·
book
58
citations
Services Marketing: Principles and Practice
·
1995
·
2 authors
·
book
72
citations
Book Review: Judgment Calls: High-Stakes Decisions in a Risky World
Journal of Public Policy & Marketing
·
1994
·
1 author
·
other
0
citations
Analyzing the Effect of Information Format and Task on Cutoff Search Strategies
Journal of Consumer Psychology
·
1994
·
3 authors
20
citations
The Effects of Length, Content, and Repetition on Television Commercial Effectiveness
Journal of Marketing Research
·
1993
·
2 authors
·
Open access
215
citations
Coupon characteristics and brand choice
Psychology and Marketing
·
1991
·
2 authors
37
citations
Age Differences in Information Processing: Understanding Deficits in Young and Elderly Consumers
Journal of Consumer Research
·
1986
·
2 authors
242
citations