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Denise E. DeLorme · Study
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Author
Denise E. DeLorme
14 works
· latest 2016
· 3 institutions
cluster: provisional
ORCID 0000-0001-6063-9525
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Citations
875
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Most cited in this library
Moviegoers' Experiences and Interpretations of Brands in Films Revisited
1999 · 258 citations
Journalists’ hostility toward public relations: an historical analysis
2003 · 111 citations
Top-Level Agency Creatives Look at Advertising Creativity Then and Now
1998 · 109 citations
The Third-Person Effect and its Influence on Behavioral Outcomes in a Product Advertising Context:
2004 · 95 citations
The Process of Consumer Reactions to Possession Threats and Losses in a Natural Disaster
2004 · 53 citations
Works
14 shown
Developing and managing transdisciplinary and transformative research on the coastal dynamics of sea level rise: Experiences and lessons learned
Earth s Future
·
2016
·
4 authors
·
Open access
52
citations
Do Consumers Avoid Watching Over-the-Counter Drug Advertisements?
Journal of Advertising Research
·
2015
·
3 authors
·
Open access
25
citations
Dietary supplement advertising in the US
International Journal of Advertising
·
2012
·
4 authors
·
Open access
30
citations
Revisiting Normative Influences on Impulsive Buying Behavior and an Extension to Compulsive Buying Behavior
Journal of International Consumer Marketing
·
2006
·
4 authors
·
Open access
38
citations
An Historical Analysis of Journalists′ Attitudes toward Advertisers and Advertising's Influence
American Journalism
·
2005
·
2 authors
·
Open access
28
citations
The Process of Consumer Reactions to Possession Threats and Losses in a Natural Disaster
Marketing Letters
·
2004
·
3 authors
·
Open access
53
citations
The Third-Person Effect and its Influence on Behavioral Outcomes in a Product Advertising Context:
Communication Research
·
2004
·
3 authors
·
Open access
95
citations
Journalists’ hostility toward public relations: an historical analysis
Public Relations Review
·
2003
·
2 authors
·
Open access
111
citations
Effects of Compulsive Buying Tendencies on Attitudes toward Advertising: The Moderating Role of Exposure to TV Commercials and TV Shows
Journal of Current Issues & Research in Advertising
·
2002
·
3 authors
·
Open access
42
citations
Moviegoers' Experiences and Interpretations of Brands in Films Revisited
Journal of Advertising
·
1999
·
2 authors
·
Open access
258
citations
Top-Level Agency Creatives Look at Advertising Creativity Then and Now
Journal of Advertising
·
1998
·
3 authors
·
Open access
109
citations
Beyond the world of packaged goods: assessing the relevance of integrated marketing communications for retail and consumer service marketing
Journal of Marketing Communications
·
1996
·
3 authors
27
citations
Narrative Analysis
Journal of Marketing
·
1995
·
3 authors
5
citations
Book Review: Narrative Analysis
Journal of Marketing
·
1995
·
2 authors
·
other
2
citations