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Steven W. Hartley · Study

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Steven W. Hartley

12 works· latest 2020· 1 institutionscluster: provisional

h-index11

i1011

Citations2,232

Works here12

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Most cited in this library

The Determinants of Salesperson Performance: A Meta-Analysis1985 · 1,187 citations
The Determinants of Salesperson Performance: A Meta-Analysis1985 · 559 citations
A Path-Analytic Study of a Model of Salesperson Performance1986 · 190 citations
Sales Force Activities and Marketing Strategies in Industrial Firms: Relationships and Implications2001 · 58 citations
Antecedents of retail salesperson performance: A path-analytic perspective1986 · 50 citations

Works

12 shown

Reimagining customer service through journey mapping and measurement

European Journal of Marketing·2020·3 authors

37citations

Improving integrated marketing communications practices: A comparison of objectives and results

Journal of Marketing Communications·2015·4 authors

36citations

An Interdisciplinary Framework for Investigating Influences on Judgmental Marketing Decisions

Developments in marketing science: proceedings of the Academy of Marketing Science·2014·2 authors·chapter

0citations

Sales Force Activities and Marketing Strategies in Industrial Firms: Relationships and Implications

Journal of Personal Selling and Sales Management·2001·3 authors·Open access

58citations

How buyers view industrial salespeople

Industrial Marketing Management·1989·2 authors

36citations

How advertising message strategies are set

Industrial Marketing Management·1989·2 authors

14citations

HOW SALES PROMOTION CAN WORK FOR AND AGAINST YOU

Journal of Consumer Marketing·1988·2 authors

22citations

Antecedents of retail salesperson performance: A path-analytic perspective

Journal of Business Research·1986·2 authors

50citations

A Path-Analytic Study of a Model of Salesperson Performance

Journal of the Academy of Marketing Science·1986·2 authors

190citations

Marketing: The Core

·1986·3 authors·book

43citations

The Determinants of Salesperson Performance: A Meta-Analysis

Journal of Marketing Research·1985·4 authors

1,187citations

The Determinants of Salesperson Performance: A Meta-Analysis

Journal of Marketing Research·1985·4 authors

559citations