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Shaizatulaqma Kamalul Ariffin · Study
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Shaizatulaqma Kamalul Ariffin
7 works
· latest 2024
· 1 institutions
cluster: provisional
ORCID 0000-0002-6836-6872
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Most cited in this library
Influence of consumers’ perceived risk on consumers’ online purchase intention
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Influencing factors of customer loyalty in mobile payment: A consumption value perspective and the role of alternative attractiveness
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Understanding the consumer’s intention to use the e-wallet services
2021 · 98 citations
Consumers purchase intention in live-streaming e-commerce: A consumption value perspective and the role of streamer popularity
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Keep scrolling: An investigation of short video users’ continuous watching behavior
2024 · 46 citations
Works
7 shown
Keep scrolling: An investigation of short video users’ continuous watching behavior
Information & Management
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2024
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2 authors
46
citations
Consumers purchase intention in live-streaming e-commerce: A consumption value perspective and the role of streamer popularity
PLoS ONE
·
2024
·
3 authors
·
Open access
49
citations
Influencing factors of customer loyalty in mobile payment: A consumption value perspective and the role of alternative attractiveness
Journal of Retailing and Consumer Services
·
2023
·
3 authors
99
citations
Understanding the consumer’s intention to use the e-wallet services
Spanish Journal of Marketing - ESIC
·
2021
·
4 authors
·
Open access
98
citations
Investigating Factors Affecting Intention to Use Mobile Payment Among Young Professionals in Malaysia
ASEAN Business, Environment, and Technology Symposium (ABEATS)
·
2020
·
2 authors
·
other
·
Open access
33
citations
How green marketing mix strategies affects the firm's performance: a Malaysian perspective
International Journal of Sustainable Strategic Management
·
2019
·
4 authors
15
citations
Influence of consumers’ perceived risk on consumers’ online purchase intention
Journal of Research in Interactive Marketing
·
2018
·
2 authors
540
citations