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Art T. Weinstein · Study
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Author
Art T. Weinstein
24 works
· latest 2020
· 1 institutions
cluster: provisional
ORCID 0000-0002-3076-7785
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Citations
1,271
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Most cited in this library
The Effect of Market Orientation and Organizational Flexibility on Corporate Entrepreneurship
1998 · 162 citations
Value, satisfaction, loyalty and retention in professional services
2009 · 153 citations
Customer retention: A usage segmentation and customer value approach
2002 · 94 citations
Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms
2004 · 88 citations
Market Segmentation: Using Demographics, Psychographics and Other Niche Marketing Techniques to Predict and Model Customer Behavior
1987 · 86 citations
Works
24 shown
Creating Superior Customer Value in the Now Economy
Journal of Creating Value
·
2020
·
1 author
·
Open access
51
citations
Rethinking business segmentation: a conceptual model and strategic insights
Journal of Strategic Marketing
·
2017
·
2 authors
55
citations
Corporate Entrepreneurship, The Marketing Mix, and Business Performance
Developments in marketing science: proceedings of the Academy of Marketing Science
·
2014
·
2 authors
·
chapter
13
citations
Handbook of Market Segmentation
Routledge eBooks
·
2013
·
1 author
·
book
44
citations
Segmenting technology markets: applying the nested approach
Marketing Intelligence & Planning
·
2011
·
1 author
13
citations
Value, satisfaction, loyalty and retention in professional services
Marketing Intelligence & Planning
·
2009
·
3 authors
153
citations
Business psychographics revisited: from segmentation theory to successful marketing practice
Journal of Marketing Management
·
2009
·
2 authors
52
citations
Segmentation Strategies for Hospitality Managers: Target Marketing for Competitive Advantage
·
2007
·
2 authors
·
book
18
citations
Value Creation in the Business Curriculum: A Tale of Two Courses
Journal of Education for Business
·
2007
·
2 authors
22
citations
Handbook of Niche Marketing: Principles and Practice
·
2005
·
1 author
·
book
23
citations
The impact of creativity on performance in non‐profits
International Journal of Nonprofit and Voluntary Sector Marketing
·
2005
·
3 authors
80
citations
Success Factors for Organizational Performance: Comparing Business Services, Health Care, and Education
S.A.M. advanced management journal
·
2005
·
3 authors
49
citations
Superior Customer Value in the New Economy: Concepts and Cases
·
2004
·
2 authors
·
book
32
citations
Handbook of Market Segmentation: Strategic Targeting for Business and Technology Firms
NSUWorks (Nova Southeastern University)
·
2004
·
1 author
·
book
88
citations
Gaining Competitive Advantages: Analyzing the Gap between Expectations and Perceptions of Service Quality
International Journal of Value-Based Management
·
2003
·
5 authors
29
citations
Customer retention: A usage segmentation and customer value approach
Journal of Targeting Measurement and Analysis for Marketing
·
2002
·
1 author
·
Open access
94
citations
Marketing Mix Factors as Moderators of the Corporate Entrepreneurship - Business Performance Relationship - A Multistage, Multivariate Analysis
The Journal of Marketing Theory and Practice
·
2000
·
3 authors
43
citations
Designing and Delivering Superior Customer Value: Concepts, Cases, and Applications
·
1999
·
2 authors
·
book
44
citations
The Effect of Market Orientation and Organizational Flexibility on Corporate Entrepreneurship
Entrepreneurship Theory and Practice
·
1998
·
2 authors
162
citations
Marketing Journal Rankings Revisited: Research Findings and Academic Implications
Marketing Education Review
·
1998
·
4 authors
42
citations
An Evaluation of SBI Marketing Consulting: The Entrepreneur's Perspective
Journal of Small Business Management
·
1992
·
3 authors
16
citations
Market Segmentation: Using Demographics, Psychographics and Other Niche Marketing Techniques to Predict and Model Customer Behavior
·
1987
·
1 author
86
citations
Market segmentation : using demographics, psychographics, and other segmentation techniques to uncover and exploit new markets
Probus Pub. Co. eBooks
·
1987
·
1 author
·
book
42
citations
Market segmentation: Using niche marketing to exploit new markets
·
1987
·
1 author
·
book
20
citations