S
Zodix
Study
Academic Library
Search
Shelves
Open access
Sign in
Search or jump to…
⌘K
Frank Q. Fu · Study
Home
/
Author
Frank Q. Fu
15 works
· latest 2023
· 2 institutions
cluster: provisional
Follow
Claim this profile
h-index
12
i10
12
Citations
1,038
Works here
15
08
09
10
12
13
14
15
18
19
23
Most cited in this library
Motivating Salespeople to Sell New Products: The Relative Influence of Attitudes, Subjective Norms, and Self-Efficacy
2010 · 205 citations
The Moderating Effect of Perceived Product Innovativeness and Product Knowledge on New Product Adoption: An Integrated Model
2013 · 146 citations
Cross-cultural differences in the adoption of social media
2019 · 144 citations
Managing the Drivers of Organizational Commitment and Salesperson Effort: An Application of Meyer and Allen's Three-Component Model
2009 · 114 citations
Better together: Trait competitiveness and competitive psychological climate as antecedents of salesperson organizational commitment and sales performance
2014 · 110 citations
Works
15 shown
THE RELEVANCE AND ROBUSTNESS OF GILBERT'S BEHAVIORAL ENGINEERING MODEL IN AN EMERGING MARKET ENVIRONMENT: EMPIRICAL EVIDENCE FROM CHINA
Performance Improvement Journal
·
2023
·
3 authors
2
citations
Cross-cultural differences in the adoption of social media
Journal of Research in Interactive Marketing
·
2019
·
4 authors
144
citations
ROI Marketing: Measuring, Demonstrating, and Improving Value
Performance Improvement Journal
·
2018
·
3 authors
12
citations
Strategic guanxi orientation: How to manage distribution channels in China?
Journal of International Management
·
2015
·
2 authors
40
citations
Bridging Research and Practice: How Sales Training Can Contribute to New Product Launch Success
Performance Improvement Journal
·
2015
·
2 authors
5
citations
The Behavioral Consequences of Service Quality: An Empirical Study in the Chinese Retail Pharmacy Industry
Health Marketing Quarterly
·
2015
·
2 authors
46
citations
Better together: Trait competitiveness and competitive psychological climate as antecedents of salesperson organizational commitment and sales performance
Marketing Letters
·
2014
·
4 authors
110
citations
The Moderating Effect of Perceived Product Innovativeness and Product Knowledge on New Product Adoption: An Integrated Model
The Journal of Marketing Theory and Practice
·
2013
·
2 authors
146
citations
Training to Improve New Product Sales Performance: The Case of Samsung in China
Performance Improvement Journal
·
2013
·
3 authors
7
citations
Information Search and Purchase Patterns in a Multichannel Service Industry
Services Marketing Quarterly
·
2012
·
3 authors
21
citations
Motivating Salespeople to Sell New Products: The Relative Influence of Attitudes, Subjective Norms, and Self-Efficacy
Journal of Marketing
·
2010
·
3 authors
205
citations
Managing the Drivers of Organizational Commitment and Salesperson Effort: An Application of Meyer and Allen's Three-Component Model
The Journal of Marketing Theory and Practice
·
2009
·
3 authors
114
citations
The Motivation Hub: Effects of Goal Setting and Self-Efficacy on Effort and New Product Sales
Journal of Personal Selling and Sales Management
·
2009
·
2 authors
68
citations
Effects of Salesperson Experience, Age, and Goal Setting on New Product Performance Trajectory: A Growth Curve Modeling Approach
The Journal of Marketing Theory and Practice
·
2008
·
1 author
56
citations
Product Innovativeness, Customer Newness, and New Product Performance: A Time-Lagged Examination of the Impact of Salesperson Selling Intentions on New Product Performance
Journal of Personal Selling and Sales Management
·
2008
·
3 authors
62
citations