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Communication and development : critical perspectives
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  • 2004Involving the community: a guide to participatory development communication.148 cited
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  • 2022Diffusion of Innovations109 cited
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  • 2000Toward a Public Relations Approach to Nation Building78 cited
  • 1995Dialectic of Control and Emancipation in Organizing for Social Change: A Multitheoretic Study of the Grameen Bank in Bangladesh77 cited
  • 1991Effects of a Prosocial Television Soap Opera in Promoting Women's Status75 cited
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  • 1997Continuities and discontinuities in communication and development research since 195869 cited
  • 1989Intercultural Communication Revisited: Conceptualization, Paradigm Building, and Methodological Approaches67 cited
  • 2018Family Tree of Theories, Methodologies, and Strategies in Development Communication

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59 cited
  • 2003Theory and practice of participatory communication: the case of the FAO project "Communication for Development in Southern Africa"42 cited
  • 1990Ethical dilemmas of prosocial television41 cited