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Strategic renewal for business units.
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  • 2002When Do Firms Conform to Regulatory Control? The Effect of Control Processes on Compliance and Opportunism61 cited
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  • 2021The two sides of cooperation in export relationships: When more is not better30 cited
  • 2009Application of relationship marketing and management: a large contractor case study29 cited
  • 2001Channel Incentives as Unilateral and Bilateral Governance Processes26 cited
  • 2021Are Dealers Still Relevant? How Dealer Service Quality Impacts Manufacturer Success18 cited
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  • 2002The Teaching of Relationship Marketing Concepts in Undergraduate Marketing Principles and Graduate Introductory Marketing Courses10 cited
  • 1999A Customer Service Course: Bringing Marketing and Logistics Together8 cited

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