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Data mining using fuzzy theory for customer relationship management
5 references·1 citing·24 second hop
Data mining using fuzzy theory for customer relationship management (2001)Data mining using fuzzy theory for custom…The Customer Differential: The Complete Guide to Implementing Customer Relationship Management (2001)The Customer Differential: Th…Building Data Mining Applications for CRM (1999)Building Data Mining Applicat…Determining Segmentation in Sales Response across Consumer Purchase Behaviors (1998)Determining Segmentation in S…Market Segmentation: Conceptual and Methodological Foundations (1997)Market Segmentation: Conceptu…Issues and Advances in Segmentation Research (1978)Issues and Advances in Segmen…Development of Fuzzy Expert System for Customer and Service Advisor Categorisation within Contact Centre Environment (2006)Development of Fuzzy Expert S…A Logit Model of Brand Choice Calibrated on Scanner Data (1983)Limited-Dependent and Qualitative Variables in Econometrics (1983)Discrete Choice Analysis (1985)Shopping Behavior and Consumer Preference for Store Price Format: Why “Large Basket” Shoppers Prefer EDLP (1998)Pursuing the Value-Conscious Consumer: Store Brands versus National Brand Promotions (2001)Retail forecasting: Research and practice (2019)Latent Structure Analysis. (1969)An Information Processing Theory of Consumer Choice (1979)A Means-End Chain Model Based on Consumer Categorization Processes (1982)A Means-End Chain Model Based on Consumer Categorization Processes (1982)A Probabilistic Choice Model for Market Segmentation and Elasticity Structure (1989)Advances in Consumer Research (2025)The Management of Customer-Contact Service Employees: An Empirical Investigation (1996)The influence of salesperson selling behaviors on customer satisfaction with products (1997)Beyond valence in customer dissatisfaction (2002)CRM: conceptualization and scale development (2005)Critical purchasing incidents in e-business (2008)The Role of Customer Relationship Management in the Global Business Environments (2015)Turning telecommunications call details to churn prediction: a data mining approach (2002)Applying data mining to telecom churn management (2005)Application of data mining techniques in customer relationship management: A literature review and classification (2008)Discrete Choice Methods with Simulation (2001)Can socio-demographics still play a role in profiling green consumers? A review of the evidence and an empirical investigation (2003)Testing measurement invariance of composites using partial least squares (2016)
this work references cited by second hop

References

  • 1997Market Segmentation: Conceptual and Methodological Foundations1,866 cited
  • 1978Issues and Advances in Segmentation Research921 cited
  • 1999Building Data Mining Applications for CRM599 cited
  • 1998Determining Segmentation in Sales Response across Consumer Purchase Behaviors232 cited
  • 2001The Customer Differential: The Complete Guide to Implementing Customer Relationship Management66 cited

Cited by

  • 2006Development of Fuzzy Expert System for Customer and Service Advisor Categorisation within Contact Centre Environment6 cited

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