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Inward foreign direct investment (FDI) is regarded as an important means of employment and knowledge creation in many economies. This study investigates the motivations and satisfaction levels associated with FDI in two economies that are increasingly recognising the benefits of inward investment: Northern Ireland and Bahrain. Although different in may respects, these two regions share similar economic and political characteristics and this study compares the perceptions of the managing directors of foreign companies who have chosen to invest in either of the two regions. It reports that many expected findings were borne out by the study but also highlights pertinent findings that were not anticipated and accordingly that may be of interest to government bodies charged with the responsibility of attracting inward investment.
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