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Scent Marketing: Making Olfactory Advertising Pervasive
12 references·3 citing·37 second hop
Scent Marketing: Making Olfactory Advertising Pervasive (2011)Scent Marketing: Making Olfactory Adverti…Medientheorien (2012)MedientheorienThe Use of Scents to Influence Consumers: The Sense of Using Scents to Make Cents (2009)The Use of Scents to Influenc…A History of the Senses: From Antiquity to Cyberspace (2004)A History of the Senses: From…U.S. Patent and Trademark Office (2003)U.S. Patent and Trademark Off…Symbolic olfactory display (2001)Symbolic olfactory displayThe Impact of Ambient Scent on Evaluation, Attention, and Memory for Familiar and Unfamiliar Brands (2000)The Impact of Ambient Scent o…Air-Design als Erfolgsfaktor im Handel (1998)Air-Design als Erfolgsfaktor …Affective Computing (1997)Affective ComputingThere's Something in the Air: Effects of Congruent or Incongruent Ambient Odor on Consumer Decision Making (1995)There's Something in the Air:…Body Criticism, Imaging the Unseen in Enlightenment Art and Medicine (1992)Body Criticism, Imaging the U…The Foul and the Fragrant: Odor and the French Social Imagination (1988)The Foul and the Fragrant: Od…A Theory of Psychological Reactance (1968)A Theory of Psychological Rea…Innovation and trends in olfactory marketing: A review of the literature (2022)Innovation and trends in olfa…Analysis of psychological aspects of Lovemarks formation (2022)Analysis of psychological asp…To protect and support: Why would consumers find foods tastier if these foods help support a desired self‐identity (2021)To protect and support: Why w…Computers are social actors (1994)The magical number seven, plus or minus two: Some limits on our capacity for processing information. (1994)AROMA (2004)Scent Marketing: Subliminal Advertising Messages. (2009)Mulsemedia (2014)An approach to environmental psychology (1974)Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses (1990)The effects of scent on consumer behaviour (2015)Ambient scent as a mood inducer in supermarkets: The role of scent intensity and time-pressure of shoppers (2016)The effects of retail store characteristics on in-store leisure shopping experience (2017)Task complexity and contingent processing in decision making: An information search and protocol analysis (1976)Schema Congruity as a Basis for Product Evaluation (1989)Mall atmospherics: the interaction effects of the mall environment on shopping behavior (2004)The impact of servicescape on quality perception (2005)Frontiers of the marketing paradigm in the third millennium (2011)Servicescapes: The Impact of Physical Surroundings on Customers and Employees (1992)Gender-congruent ambient scent influences on approach and avoidance behaviors in a retail store (2006)Calibrating 30 Years of Experimental Research: A Meta-Analysis of the Atmospheric Effects of Music, Scent, and Color (2016)Multi-sensory congruent cues in designing retail store atmosphere: Effects on shoppers’ emotions and purchase behavior (2017)A systematic approach to new mobile service creation (2007)Explaining the move toward the market in US academic science: how institutional logics can change without institutional entrepreneurs (2012)The growth of China’s technology transfer industry over the next decade: implications for global markets (2012)The Body as an Accumulation Strategy (1998)Images Are Not the (Only) Truth: Brain Mapping, Visual Knowledge, and Iconoclasm (2002)Taking People Apart: Digitised Dissection and the Body at the Border (2009)Normative Influences on Altruism (1977)Men, masculinity, and the contexts of help seeking. (2003)Common Method Bias in Marketing: Causes, Mechanisms, and Procedural Remedies (2012)Embodiment as a Paradigm for Anthropology (1990)How to Talk About the Body? the Normative Dimension of Science Studies (2004)Rethinking urban metabolism: water, space and the modern city (2004)Machines and Mindlessness: Social Responses to Computers (2000)IEMOCAP: interactive emotional dyadic motion capture database (2008)DEAP: A Database for Emotion Analysis ;Using Physiological Signals (2011)Exploring the conceptualization of the sensory dimension of tourist experiences (2013)Archaeology and the Senses: Human Experience, Memory, and Affect (2014)Vision verbs dominate in conversation across cultures, but the ranking of non-visual verbs varies (2014)
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References

  • 1997Affective Computing7,373 cited
  • 1968A Theory of Psychological Reactance4,758 cited
  • 1988The Foul and the Fragrant: Odor and the French Social Imagination455 cited
  • 1995There's Something in the Air: Effects of Congruent or Incongruent Ambient Odor on Consumer Decision Making413 cited
  • 1992Body Criticism, Imaging the Unseen in Enlightenment Art and Medicine322 cited
  • 2000The Impact of Ambient Scent on Evaluation, Attention, and Memory for Familiar and Unfamiliar Brands297 cited
  • 2004A History of the Senses: From Antiquity to Cyberspace177 cited
  • 2003U.S. Patent and Trademark Office166 cited
  • 2009The Use of Scents to Influence Consumers: The Sense of Using Scents to Make Cents110 cited
  • 2001Symbolic olfactory display107 cited
  • 1998Air-Design als Erfolgsfaktor im Handel29 cited
  • 2012Medientheorien24 cited

Cited by

  • 2021To protect and support: Why would consumers find foods tastier if these foods help support a desired self‐identity16 cited
  • 2022Analysis of psychological aspects of Lovemarks formation7 cited
  • 2022Innovation and trends in olfactory marketing: A review of the literature

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7 cited