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Peran Nilai Hedonik Konsumsi dan Reaksi Impulsif sebagai Mediasi Pengaruh Faktor Situasional terhadap Keputusan Pembelian Impulsif di Butik Kota Malang
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Peran Nilai Hedonik Konsumsi dan Reaksi Impulsif sebagai Mediasi Pengaruh Faktor Situasional terhadap Keputusan Pembelian Impulsif di Butik Kota Malang (2009)Peran Nilai Hedonik Konsumsi dan Reaksi I…PERAN SHOPPING ENJOYMENT MEMEDIASI PENGARUH HEDONIC MOTIVATION TERHADAP IMPULSE BUYING (2019)PERAN SHOPPING ENJOYMENT MEME…The influence of online shopping motivation and product browsing toward impulsive buying of fashion products on a social commerce (2018)The influence of online shopp…The Effect of Sales Promotion and Store Atmosphere on Hedonic Shopping Motivation and Impulsive Buying Behavior in Hypermart Manado City (2018)The Effect of Sales Promotion…STRATEGI STORE ENVIRONMENT DAN TIME PRESSURE PADA PEMBELIAN IMPULSIF MELALUI EMOTIONAL STATE (2015)STRATEGI STORE ENVIRONMENT DA…PENGARUH MERCHANDISING, PROMOSI DAN ATMOSFIR TOKO TERHADAP IMPULSE BUYING (2014)PENGARUH MERCHANDISING, PROMO…Pengaruh hedonic motives terhadap impulse buying melalui browsing, dan shopping lifestyle pada online shop (2012)Pengaruh hedonic motives terh…The Influence of Culture on Consumer Impulsive Buying Behavior (2002)Apparel product attributes, web browsing, and e-impulse buying on shopping websites (2011)A Review of Impulse Buying Behavior (2013)PENGARUH MOTIVASI HEDONIS DAN ATMOSFER TOKO TERHADAP PEMBELIAN IMPULSIF PADA REMAJA PUTRI DI DENPASAR (2016)Pengaruh literasi ekonomi dan lingkungan sosial terhadap perilaku pembelian impulsif pada mahasiswa (2022)Marketing Research: An Applied Orientation (1994)Buying, Searching, or Browsing: Differentiating Between Online Shoppers Using In-Store Navigational Clickstream (2003)Hedonic shopping motivations (2003)An approach to environmental psychology (1974)Situational Variables and Consumer Behavior (1975)Perceived security and World Wide Web purchase intention (2001)Impulse buying and variety seeking: A trait-correlates perspective (2009)Consumer Behavior: Building Marketing Strategy (2010)Perilaku Konsumen : Teori Dan Penerapannya Dalam Pemasaran (2011)Pembelian impulsif pada e-commerce shopee (studi pada konsumen shopee di Jakarta Selatan) (2022)PENGARUH MOTIVASI BELANJA HEDONIS, DISKON HARGA DAN TAGLINE “GRATIS ONGKIR” TERHADAP KEPUTUSAN PEMBELIAN IMPULSIF SECARA ONLINE DI SHOPEE (2022)The Experiential Aspects of Consumption: Consumer Fantasies, Feelings, and Fun (1982)A motivation-based shopper typology. (1985)Shopping motivations on Internet: A study based on utilitarian and hedonic value (2007)The Effect Of Hedonic Motivation Towards Online Impulsive Buying With The Moderating Effect Of Age (2021)The mediating role of impulse buying on hedonic shopping motivation and life satisfaction of online shoppers in the Philippines (2023)Enhancing Repurchase Intention on Digital Platforms Based on Shopping Well-Being Through Shopping Value, Trust and Impulsive Buying (2024)Multichannel Shopper Segments and Their Covariates☆ (2008)Impact of store environment on impulse buying behavior (2013)Manajemen Ritel : Strategi dan Implementasi Operasional Bisnis Ritel Modern di Indonesia (2014)
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  • 2018The Effect of Sales Promotion and Store Atmosphere on Hedonic Shopping Motivation and Impulsive Buying Behavior in Hypermart Manado City17 cited
  • 2018The influence of online shopping motivation and product browsing toward impulsive buying of fashion products on a social commerce17 cited
  • 2014PENGARUH MERCHANDISING, PROMOSI DAN ATMOSFIR TOKO TERHADAP IMPULSE BUYING16 cited
  • 2012Pengaruh hedonic motives terhadap impulse buying melalui browsing, dan shopping lifestyle pada online shop13 cited
  • 2019PERAN SHOPPING ENJOYMENT MEMEDIASI PENGARUH HEDONIC MOTIVATION TERHADAP IMPULSE BUYING12 cited
  • 2015STRATEGI STORE ENVIRONMENT DAN TIME PRESSURE PADA PEMBELIAN IMPULSIF MELALUI EMOTIONAL STATE11 cited

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