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• 2000Historical Method in Marketing Research with New Evidence on Long-Term Market Share Stability296 cited
• 2009Corporate irresponsibility and corporate social responsibility: competing realities192 cited
• 1980Historical Research in Marketing188 cited
• 2003The Singularization of History: Social History and Microhistory within the Postmodern State of Knowledge115 cited
• 1991Historical Investigation and the Practice of Marketing102 cited
• 2002Annales History and the Ancient Maya State: Some Observations on the "Dynamic Model"98 cited
• 2001Wars and Markets: How Bond Values Reflect the Second World War83 cited
• 2020A historical perspective on the OECD’s ‘humanitarian turn’: PISA for Development and the Learning Framework 203078 cited
• 1996Preserving historyinaccounting: seeking common ground between “new” and “old” accounting history77 cited
• 1988Approaches to tourism history68 cited
• 2007Household accounting in Australia: a microhistorical study57 cited
• 2007Historia i pamięć51 cited
• 1990A Systematic View of the History of the World of Accounting50 cited
• 2002How government bond prices reflect wartime events: the case of the Stockholm market