Business and society : corporate strategy, public policy, ethics

Abstract

Part 1 The corporation in society: the corporation, its stakeholders and the 21st century, discussion case - Inland National Bank corporate social responsibility, discussion case - Cummins Engine Company socially responsive management, discussion case - Stride Rite Corporation (new). Part 2 The corporation and ethical issues: ethical dilemmas in business, discussion case - it's a short life, so go ahead, light up! ethical reasoning and corporate programmes, discussion case - organizing for ethical reform. Part 3 The corporation in a global society: managing in diverse social systems, discussion case - what is Hong Kong's future? (new) global challenges to corporate responsibility, discussion case - General Electric in Hungary (new). Part 4 The corporation and public policy. (Part contents).

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