References

• 1997Qualitative Researching4,262 cited
• 1979Interpersonal attraction in exchange and communal relationships.1,529 cited
• 2013Excellence in Public Relations and Communication Management1,181 cited
• 1993Excellence in public relations and communication management1,144 cited
• 2002Excellent Public Relations and Effective Organizations: A Study of Communication Management in Three Countries976 cited
• 2005Exploring Types of Organization–Public Relationships and Their Implications for Relationship Management in Public Relations247 cited
• 2001Relationship Fundraising: How to Keep Donors Loyal212 cited
• 2007The Application of Stakeholder Theory to Relationship Marketing Strategy Development in a Non-profit Organization158 cited
• 2013How Public Relations/Communication Departments Should Adapt to the Structure and Environment of an Organization … And What They Actually Do146 cited
• 2013Evaluation of Public Relations Programs: What the Literature Tells Us About Their Effects132 cited
• 2017Symmetrical Presuppositions as a Framework for Public Relations Theory130 cited
• 1998Trends in public relations roles: 1990–1995117 cited
• 2000Public Relations Practitioner Role Enactment at the Senior Management Level Within U.K. Companies100 cited
• 1995The role of corporate public relations executives in the future of employee communications