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How to Identify Psychographic Segments
10 references·16 citing·32 second hop
How to Identify Psychographic Segments (1994)How to Identify Psychographic SegmentsThe Application and Misapplication of Factor Analysis in Marketing Research (1981)The Application and Misapplic…Little Jiffy, Mark Iv (1974)Little Jiffy, Mark IvA Second Generation Little Jiffy (1970)A Second Generation Little Ji…BRIEF REPORT: BARTLETT'S TEST OF SPHERICITY AND CHANCE FINDINGS IN FACTOR ANALYSIS (1969)BRIEF REPORT: BARTLETT'S TEST…A general canonical correlation index. (1968)A general canonical correlati…The Major Dimensions of Perceived Risk (1967)The Major Dimensions of Perce…Paul E. Green and Donald S. Tull: Research for Marketing Decisions . Prentice-Hall, Inc., Englewood Cliffs, N. ,J. 1966. (1967)Paul E. Green and Donald S. T…The Scree Test For The Number Of Factors (1966)The Scree Test For The Number…A FURTHER NOTE ON TESTS OF SIGNIFICANCE IN FACTOR ANALYSIS (1951)A FURTHER NOTE ON TESTS OF SI…TESTS OF SIGNIFICANCE IN FACTOR ANALYSIS (1950)TESTS OF SIGNIFICANCE IN FACT…Do Organizational Politics and Organizational Commitment Affect Budgetary Slack Creation in Public Organizations? (2014)Do Organizational Politics an…Diffusion of Innovation Theory and Animplementation on Enterprise Resource Planning Systems (2014)Diffusion of Innovation Theor…The relationship between product quality and purchase intention: The case of Malaysias national motorcycle/scooter manufacturer (2013)The relationship between prod…The Effects of Education on Enterprise Resource Planning Implementation Success and Perceived Organizational Performance (2013)The Effects of Education on E…Defining public relations roles in the U.S.A. using cluster analysis (2013)Defining public relations rol…Determinants of electronic commerce adoption in Malaysian SMEs’ furniture industry (2012)Determinants of electronic co…The effects of environmental uncertainty and budgetary control effectiveness on propensity to create budgetary slack in public sector (2011)The effects of environmental …Comparison of the theory of reasoned action and the theory of planned behavior: An application on accountants' information technology usage (2011)Comparison of the theory of r…Comparison of the Theory of Reasoned Action and the Theory of Planned Behavior: An Application on Accountants’ Information Technology Usage (2010)Comparison of the Theory of R…Using involvement for segmenting the adoption of e-commerce in travel (2009)Using involvement for segment…Market segmentation in the K-League: an analysis of spectators of the Korean Professional Soccer League (2007)Market segmentation in the K-…A Study on the Role of Demographic and Psychographic Dynamics in Food and Grocery Retailing (2007)A Study on the Role of Demogr…The influence of religion on retail patronage behaviour in Malaysia (2006)The influence of religion on …Evolution of Subsidiary Competences: Extending the Diamond Network Model (2006)Evolution of Subsidiary Compe…Visualization method for customer targeting using customer map (2005)Visualization method for cust…Using quality perceptions to segment customers in services (1998)Using quality perceptions to …The most predictable criterion. (1935)Predicting Students' Outcomes from Their Perceptions of Classroom Psychosocial Environment (1982)Interdisciplinary approaches to job design: A constructive replication with extensions. (1988)Measurement and Meaning in Information Systems and Organizational Research: Methodological and Philosophical Foundations1 (2011)The Varimax Criterion for Analytic Rotation in Factor Analysis (1958)The Application of Electronic Computers to Factor Analysis (1960)A Rationale and Test for the Number of Factors in Factor Analysis (1965)An Index of Factorial Simplicity (1974)When is a correlation matrix appropriate for factor analysis? Some decision rules. 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(1999)Best Practices for Developing and Validating Scales for Health, Social, and Behavioral Research: A Primer (2018)Testing Competitive Market Structures (1984)Should you believe in the Shanghai ranking? (2009)Examination of Gender-role Portrayals in Television Advertising across Seven Countries (2010)Evaluating tourist risks from fuzzy perspectives (1997)Shopping risk perceptions: Effects on tourists’ emotions, satisfaction and expressed loyalty intentions (2006)Research Note —The Impact of External Word-of-Mouth Sources on Retailer Sales of High-Involvement Products (2011)
this work references cited by second hop

References

  • 1966The Scree Test For The Number Of Factors13,549 cited
  • 1970A Second Generation Little Jiffy4,816 cited
  • 1974Little Jiffy, Mark Iv3,418 cited
  • 1950TESTS OF SIGNIFICANCE IN FACTOR ANALYSIS2,391 cited
  • 1967The Major Dimensions of Perceived Risk619 cited
  • 1981The Application and Misapplication of Factor Analysis in Marketing Research605 cited
  • 1968A general canonical correlation index.569 cited
  • 1969BRIEF REPORT: BARTLETT'S TEST OF SPHERICITY AND CHANCE FINDINGS IN FACTOR ANALYSIS454 cited
  • 1951A FURTHER NOTE ON TESTS OF SIGNIFICANCE IN FACTOR ANALYSIS243 cited
  • 1967Paul E. Green and Donald S. Tull: Research for Marketing Decisions . Prentice-Hall, Inc., Englewood Cliffs, N. ,J. 1966.209 cited

Cited by

  • 2006Evolution of Subsidiary Competences: Extending the Diamond Network Model74 cited
  • 2005Visualization method for customer targeting using customer map71 cited
  • 2013The relationship between product quality and purchase intention: The case of Malaysias national motorcycle/scooter manufacturer63 cited
  • 2007A Study on the Role of Demographic and Psychographic Dynamics in Food and Grocery Retailing39 cited
  • 2014Do Organizational Politics and Organizational Commitment Affect Budgetary Slack Creation in Public Organizations?

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38 cited
  • 2011Comparison of the theory of reasoned action and the theory of planned behavior: An application on accountants' information technology usage37 cited
  • 2010Comparison of the Theory of Reasoned Action and the Theory of Planned Behavior: An Application on Accountants’ Information Technology Usage37 cited
  • 2009Using involvement for segmenting the adoption of e-commerce in travel35 cited
  • 2006The influence of religion on retail patronage behaviour in Malaysia34 cited
  • 2012Determinants of electronic commerce adoption in Malaysian SMEs’ furniture industry25 cited
  • 1998Using quality perceptions to segment customers in services25 cited
  • 2013Defining public relations roles in the U.S.A. using cluster analysis19 cited
  • 2014Diffusion of Innovation Theory and Animplementation on Enterprise Resource Planning Systems17 cited
  • 2007Market segmentation in the K-League: an analysis of spectators of the Korean Professional Soccer League16 cited
  • 2011The effects of environmental uncertainty and budgetary control effectiveness on propensity to create budgetary slack in public sector15 cited
  • 2013The Effects of Education on Enterprise Resource Planning Implementation Success and Perceived Organizational Performance14 cited