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Research note: international marketing management: a separate academic discipline?

5 references·2 citing·22 second hop

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References

1989Global Marketing Management448 cited
1991International Marketing Strategy295 cited
1995International marketing strategy: analysis, development and implementation219 cited
1991The making of managers170 cited
1989Management education : an international survey53 cited

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2014Export barriers in a changing institutional environment: A quasi-longitudinal study of New Zealand’s manufacturing exporters41 cited
2008What is postgraduate marketing education for? Observations from the UK9 cited

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