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O desafio do varejo multicanal: comportamento free-riding do consumidor
16 references·0 citing·33 second hop
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References

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  • 2012Principles and Practice of Structural Equation Modeling38,893 cited
  • 2010Como Elaborar Projetos de Pesquisa33,468 cited
  • 1994The Commitment-Trust Theory of Relationship Marketing22,337 cited
  • 1988SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality21,113 cited
  • 1989Structural Equations with Latent Variables17,500 cited
  • 1995An Integrative Model of Organizational Trust10,705 cited
  • 1977Social Learning Theory9,650 cited
  • 1993What is coefficient alpha? An examination of theory and applications.8,803 cited
  • 1999Whence Consumer Loyalty?7,319 cited
  • 1991Comparative Economic Organization: The Analysis of Discrete Structural Alternatives7,150 cited
  • 2001The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty6,666 cited
  • 1994Customer Loyalty: Toward an Integrated Conceptual Framework6,599 cited
  • 1995Computer Self-Efficacy: Development of a Measure and Initial Test

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6,414 cited
  • 1970Information and Consumer Behavior5,796 cited
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