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Marketing in medium‐sized manufacturing firms

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References

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1984Marketing in the UK : a survey of current practice and performance66 cited
1987Marketing for the Small Business36 cited
2016Marketing in Small Businesses25 cited

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2009Determinants of new product performance in small firms45 cited
2016Forces influencing the speed of internationalisation38 cited
2015Strategic marketing in times of recession versus growth: New Zealand manufacturers18 cited
2004Marketing in “survivor” medium‐sized British manufacturing firms: 1987‐199712 cited
2006Marketing in medium-sized manufacturing firms: The state-of-the-art in France and in Quebec11 cited
2020Exploring some marketing practices in management consulting firms: evidence from small service firms in Italy10 cited
2008Strategie Marketing Practices: Their contribution to the competitive success of medium-sized manufacturing firms in New Zealand

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10 cited

2011A SURVEY ON BUSINESS SUCCESS FACTORS INFLUENCING BUDGET HOTELS IN KLANG VALLEY9 cited