SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
The Promise and the Pathway: Marketing Higher Education to Adults
11 references·0 citing·46 second hop
The Promise and the Pathway: Marketing Higher Education to Adults (2009)The Promise and the Pathway: Marketing Hi…Positioning in Market Space: The Evaluation of Swedish Universities' Online Brand Personalities (2008)Positioning in Market Space: …Adult learners in higher education: barriers to success and strategies to improve results (2008)Adult learners in higher educ…Marketing Online Degree Programs: How Do Traditional-Residential Programs Compete? (2007)Marketing Online Degree Progr…Interactive Communication Features on Nonprofit Organizations' Webpages for the Practice of Excellence in Public Relations (2007)Interactive Communication Fea…The new American workplace (2006)The new American workplaceRevisiting methodological issues in transcript analysis: Negotiated coding and reliability (2006)Revisiting methodological iss…Marketing Distance Learning Programs and Courses: A Relationship Marketing Strategy (2005)Marketing Distance Learning P…From Consumer Response to Active Consumer: Measuring the Effectiveness of Interactive Media (2002)From Consumer Response to Act…Learning from our lives: using educational biographies with adults (2001)Learning from our lives: usin…Lifelong Learning at Its Best: Innovative Practices in Adult Credit Programs (1999)Lifelong Learning at Its Best…Content Analysis: An Introduction to its Methodology. (1984)Content Analysis: An Introduc…Reliability of Content Analysis: The Case of Nominal Scale Coding (1955)Building dialogic relationships through the world wide web (1998)Framing breast cancer: Building an agenda through online advocacy and fundraising (2011)How climate change organizations utilize websites for public relations (2011)Online communication on climate change and climate politics: a literature review (2012)MANAGING PUBLIC RELATIONS (2018)Dimensions of Brand Personality (1997)Do UK universities communicate their brands effectively through their websites? (2011)Revisiting the global market for higher education (2012)Content Analysis: An Introduction to Its Methodology (2019)Digital engagement strategies and tactics in social media marketing (2020)Information and Consumer Behavior (1970)Advertising as Information (1974)The Constitution of Society. Outline of the Theory of Structuration (1984)Understanding and Predicting Electronic Commerce Adoption: An Extension of the Theory of Planned Behavior1 (2006)Word-of-mouth communications in marketing: a meta-analytic review of the antecedents and moderators (2008)Fostering Consumer–Brand Relationships in Social Media Environments: The Role of Parasocial Interaction (2014)Marketing Services: Competing Through Quality (1992)The Commitment-Trust Theory of Relationship Marketing (1994)Relationship Marketing of Services--Growing Interest, Emerging Perspectives (1995)Positioning e-Learning Graduate Certificate Programs: Niche Marketing in Higher Education (2010)Student loyalty based on relationship quality: an analysis on higher education institutions (2012)Boys’ boarding school management: understanding the choice criteria of parents (2013)How We Think (1910)The Constitution of Society. (1988)Qualitative Data Analysis: An Expanded Sourcebook (1994)Online and blended communities of inquiry: Exploring the developmental and perceptional differences (2009)Project-based learning and student knowledge construction during asynchronous online discussion (2010)Beyond a coefficient: an interactive process for achieving inter-rater consistency in qualitative coding (2020)The Modern practice of adult education : andragogy versus pedagogy / (1970)The Big Payoff: Educational Attainment and Synthetic Estimates of Work-Life Earnings. Special Studies. Current Population Reports. (2002)Growing by Degrees: Online Education in the United States, 2005. (2005)Rewarding Persistence: Effects of a Performance-Based Scholarship Program for Low-Income Parents (2009)Online Learning: Does It Help Low-Income and Underprepared Students? (2011)Reimagining Student Engagement: How Nontraditional Adult Learners Engage in Traditional Postsecondary Environments (2018)The ‘double face’ of lifelong learning: Two analytical perspectives on a ‘silent revolution’ (2002)Adult Learning in the Digital Age (2006)How is agency possible? Towards an ecological understanding of agency-as-achievement (2006)Competency-Based Degree Programs in the U.S.: Postsecondary Credentials for Measurable Student Learning and Performance. (2012)Sharpening Our Focus on Learning: The Rise of Competency-Based Approaches to Degree Completion (2013)Qualitative content analysis in nursing research: concepts, procedures and measures to achieve trustworthiness (2003)Three Approaches to Qualitative Content Analysis (2005)The qualitative content analysis process (2008)Talent: Making People Your Competitive Advantage (2008)Overlooked but not untouched: How rudeness reduces onlookers’ performance on routine and creative tasks (2009)Placing Job Characteristics in Context: Cross-Temporal Meta-Analysis of Changes in Job Characteristics Since 1975 (2016)
this work references cited by second hop

References

  • 1984Content Analysis: An Introduction to its Methodology.24,312 cited
  • 2006Revisiting methodological issues in transcript analysis: Negotiated coding and reliability520 cited
  • 2002From Consumer Response to Active Consumer: Measuring the Effectiveness of Interactive Media441 cited
  • 2001Learning from our lives: using educational biographies with adults184 cited
  • 2008Adult learners in higher education: barriers to success and strategies to improve results122 cited
  • 2006The new American workplace119 cited
  • 2008Positioning in Market Space: The Evaluation of Swedish Universities' Online Brand Personalities70 cited
  • 1999Lifelong Learning at Its Best: Innovative Practices in Adult Credit Programs63 cited
  • 2007Interactive Communication Features on Nonprofit Organizations' Webpages for the Practice of Excellence in Public Relations57 cited
  • 2005Marketing Distance Learning Programs and Courses: A Relationship Marketing Strategy36 cited
  • 2007Marketing Online Degree Programs: How Do Traditional-Residential Programs Compete?32 cited

Cited by

No citing works inside the corpus for this window.

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work