SZodixStudyAcademic Library
ShelvesOpen access
Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated
Branding in Asia: The Creation, Development, and Management of Asian Brands for the Global Market
0 references·7 citing·31 second hop
Branding in Asia: The Creation, Development, and Management of Asian Brands for the Global Market (2000)Branding in Asia: The Creation, Developme…Innovation through tradition in the Italian coffee industry: an analysis of customers’ perceptions (2017)Innovation through tradition …Brand Name Translation Model: A Case Analysis of US Brands in China (2016)Brand Name Translation Model:…Store personality and consumer store choice behaviour: an empirical examination (2014)Store personality and consume…Does brand personality vary across retail brands and gender? An empirical check (2014)Does brand personality vary a…Cultural Uncertainty on Brand Trust of Fast Food Industry in Malaysia (2012)Cultural Uncertainty on Brand…International strategies of emerging market firms (2010)International strategies of e…Pengaruh Sikap dan Norma Subyektif terhadap Niat Beli Mahasiswa sebagai Konsumen Potensial Produk Pasta Gigi Close Up (2006)Pengaruh Sikap dan Norma Suby…The Internationalization Process of the Firm—A Model of Knowledge Development and Increasing Foreign Market Commitments (1977)The Resource-Based Theory of Competitive Advantage: Implications for Strategy Formulation (1991)The Theory of the Growth of the Firm (1995)CONSUMERS TRUST IN THE GLOBAL BRANDS: EMPIRICAL ANALYSIS IN THE CONTEXT OF CONSUMER PERSPECTIVE (2013)International marketing strategies of emerging market firms (2018)Investigating international strategic brand management and export performance outcomes in the B2B context (2019)Consumer Behavior and Marketing Strategy (1990)Research methods for business: A skill building approach (1993)Marketing management: analysis. planning. implementation and control (2000)PERAN SIKAP DALAM MEMEDIASI PENGARUH GAYA HIDUP TERHADAP MINAT BELI SMARTPHONE IPHONE DI KOTA DENPASAR (2018)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)The Animosity Model of Foreign Product Purchase: An Empirical Test in the People's Republic of China (1998)A Research on the Relationship Between Brand Experience and Brand Name With Customer Satisfaction (2013)China’s Brands, China’s Brand Development Strategies and Corporate Brand Communications in China (2016)Lexico-Cultural Variations in Product Naming: A Note on the Names of Handcrafted Soaps (2020)Basic objects in natural categories (1976)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Do Brand Personality Really Enhance Satisfaction and Loyalty Toward Brand? A Review of Theory and Empirical Research (2014)An integrated model of retail brand equity: the role of consumer shopping experience and shopping value (2023)Advances in Consumer Research (2025)The Commitment-Trust Theory of Relationship Marketing (1994)Principles and Practice of Structural Equation Modeling (1998)Review of Psychometric theory (2nd ed.). (1979)Structural equation modeling in practice: A review and recommended two-step approach. (1988)E-Personality of the Young Indian Online Shopper: A Scale Validation (2017)Stories and metaphors in retail selling (2018)Theory of dogmatism, personality traits and shopping behavior (2021)An Evolutionary Theory of Economic Change (1983)An Evolutionary Theory of Economic Change. (1983)Dimensions of Brand Personality (1997)Process framework for innovation through tradition and its antecedents in rural heritage B&B (2022)
this work references cited by second hop

References

No references inside the corpus for this window.

Cited by

  • 2010International strategies of emerging market firms44 cited
  • 2016Brand Name Translation Model: A Case Analysis of US Brands in China33 cited
  • 2017Innovation through tradition in the Italian coffee industry: an analysis of customers’ perceptions29 cited
  • 2014Store personality and consumer store choice behaviour: an empirical examination23 cited
  • 2014Does brand personality vary across retail brands and gender? An empirical check14 cited
  • 2012Cultural Uncertainty on Brand Trust of Fast Food Industry in Malaysia12 cited
  • 2006Pengaruh Sikap dan Norma Subyektif terhadap Niat Beli Mahasiswa sebagai Konsumen Potensial Produk Pasta Gigi Close Up11 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work