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The essence of small business
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  • 2012A Preliminary Strategic Marketing Framework for New Product Development50 cited
  • 2013The use of marketing strategies by Small, Medium and Micro Enterprises in rural KwaZulu-Natal22 cited
  • 2015THE BALANCED SCORECARD IN THE CONTEXT OF SMES: A LITERATURE REVIEW20 cited
  • 2009A marketing communications framework for small political parties in developed countries18 cited
  • 2020The prospects of Bahrain’s entrepreneurial ecosystem: an exploratory approach17 cited
  • 2021The issue of intrapreneurship development in corporations8 cited
  • 2010Business Start-Up and Growth Motives of Entrepreneurs: A Case in Bradford, United Kingdom8 cited
  • 2004Best Practice HRD: Exploring the Feasibility of Conventional Models in the Small Firm: the Case of the Irish Hotel Sector1 cited

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