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Conceptualising the management of packaging within new product development
16 references·4 citing·37 second hop
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References

  • 1984Case Study Research: Design and Methods81,948 cited
  • 1994Qualitative Data Analysis: An Expanded Sourcebook48,401 cited
  • 1985Naturalistic inquiry45,666 cited
  • 1990Absorptive Capacity: A New Perspective on Learning and Innovation35,597 cited
  • 1997Dynamic capabilities and strategic management34,723 cited
  • 1992Basics of Qualitative Research17,850 cited
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  • 1987Qualitative Analysis for Social Scientists12,237 cited
  • 2003Exploitation, Exploration, and Process Management: The Productivity Dilemma Revisited4,379 cited
  • 2021Qualitative Research Methods4,009 cited
  • 1970Marketing Research3,552 cited
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  • 1995Customer Switching Behavior in Service Industries: An Exploratory Study2,903 cited
  • 2002Process Management and Technological Innovation: A Longitudinal Study of the Photography and Paint Industries

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  • 2019Barriers to the adoption of waste-reducing eco-innovations in the packaged food sector: A study in the UK and the Netherlands53 cited
  • 2021Indispensable components of creativity, innovation, and FMCG companies' competitive performance: a resource-based view (RBV) of the firm41 cited
  • 2022The impact of bio-label on the decision-making behavior21 cited
  • 2022Expectations generated based on associative learning guide visual search for novel packaging labels12 cited