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The dynamics of mass communication
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  • 2004Media Uses in Disaster Situations: A New Focus on the Impact Phase134 cited
  • 2002Beyond the Four Theories of the Press: A New Model of National Media Systems103 cited
  • 2004Advertising Theory: Reconceptualizing the Building Blocks75 cited
  • 2008Focus on form: foregrounding devices in football reporting72 cited
  • 2011Music marketing: A history and landscape62 cited
  • 1998Mythen in der Wirkungsforschung: Auf der Suche nach dem Stimulus-Response-Modell48 cited
  • 2010Exploring the Effects of Television Viewing on Perceived Life Quality: A Combined Perspective of Material Value and Upward Social Comparison36 cited
  • 2022The portrayal of nursing in South African newspapers : a qualitative content analysis35 cited
  • 2010Timing crisis information release via television33 cited
  • 2017Analysing news media coverage of the 2015 Nepal earthquake using a community capitals lens: implications for disaster resilience30 cited
  • 2008A cross-cultural perspective on production and reception of Disney'SMulanthrough its Chinese subtitles30 cited
  • 2008Does Advertising on Black Entertainment Television Portray More Positive Gender Representations Compared to Broadcast Networks?28 cited
  • 2008Journalism ethics and the emerging new media culture of radio talk shows and public debates (Ekimeeza) in Uganda

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26 cited
  • 2015Role and Image of Nursing in Children's Literature: A Qualitative Media Analysis25 cited
  • 2023Gender in Fashion Advertising on Social Media: A Multimodal Discourse Analysis Approach24 cited
  • 2014Bilingual Advertising in Melbourne Chinatown23 cited