Future energy services: empowering local communities and citizens

Kirsi Hyytinen · Marja Toivonen

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Service and Product Innovation Sustainability and Climate Change Governance Renewable Energy and Sustainability

Abstract

Purpose – The purpose of this paper is to examine the future prospects of innovative services linked to sustainable energy systems. Design/methodology/approach – Service perspective is examined in the context of socio-technical transition and linked to the bottom-up and top-down social processes that foster sustainability. The foresight method applied is trend analysis. Findings – Two groups of trends were identified: the trends driven by technological development and the trends focussing on societal, managerial and consumer issues. The former consists of renewable energy sources, hybrid solutions, smart grids and smart energy markets. The latter involves distributed energy production, demand response, optimisation of sustainability and the role of energy as an opportunity and as service. The study reveals that energy is increasingly understood as a comprehensive and tailor-made service solution for communities and individual households. Consumers will enter the energy market as active participants; it raises the need for many types of services. Research limitations/implications – Deepening of understanding is required in several topics of this study, and more formal methods of foresight are needed to test the generalisability of its qualitative results. Practical implications – More effective policy measures are needed for fostering new services and social and system innovations in the area of sustainable energy. Innovation management practices should be developed in these areas. Originality/value – The paper aims to narrow the research gap linked to foresight in services by examining services in the area of sustainable energy systems – one of the “grand challenges” today.

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References

2003Evolving to a New Dominant Logic for Marketing 2022Business Research Methods 2009Review on multi-criteria decision analysis aid in sustainable energy decision-making 2010It's all B2B…and beyond: Toward a systems perspective of the market 2005Towards Alternative Model(s) of Local Innovation 2005Knowledge intensive business services: prospects and policies 2008Sustainable energy futures: Methodological challenges in combining scenarios and participatory multi-criteria analysis 2013The evolution of service innovation research: a critical review and synthesis

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