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The use of data analysis techniques by German market research agencies
16 references·1 citing·49 second hop
The use of data analysis techniques by German market research agencies (1988)The use of data analysis techniques by Ge…A Comparison of Factors Affecting Researcher and Manager Perceptions of Market Research Use (1984)A Comparison of Factors Affec…Simultaneous equation systems as moment structure models (1983)Simultaneous equation systems…Issues in the Application of Covariance Structure Analysis: A Comment (1983)Issues in the Application of …The Organizational Context of Market Research Use (1982)The Organizational Context of…Sample Size Effects on Chi Square and Other Statistics Used in Evaluating Causal Models (1982)Sample Size Effects on Chi Sq…Recent Developments in Structural Equation Modeling (1982)Recent Developments in Struct…Factors Affecting the Use of Market Research Information: A Path Analysis (1982)Factors Affecting the Use of …An Investigation into the Determinants of Customer Satisfaction (1982)An Investigation into the Det…Marketing Research and Knowledge Development. An Assessment for Marketing Management (1981)Marketing Research and Knowle…Significance tests and goodness of fit in the analysis of covariance structures. (1980)Significance tests and goodne…Multivariate Analysis with Latent Variables: Causal Modeling (1980)Multivariate Analysis with La…The Effectiveness of Marketing's "R&D" for Marketing Management: An Assessment (1979)The Effectiveness of Marketin…Interrelations Among Models For The Analysis Of Moment Structures (1979)Interrelations Among Models F…What Techniques Are Used by Marketing Researchers in Business? (1977)What Techniques Are Used by M…Size, Centralization and Organizational Adoption of Innovations (1977)Size, Centralization and Orga…Analysis of Covariance Structures (1966)Analysis of Covariance Struct…PROLOG-Based Decision Support for Data Analysis in Marketing (1988)PROLOG-Based Decision Support…The Structure of Scientific Revolutions (1963)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)The Hierarchical Structure of Self‐Concept and the Application of Hierarchical Confirmatory Factor Analysis (1987)Problems in the Measurement of Latent Variables in Structural Equations Causal Models (1990)Internet Users’ Information Privacy-Protective Responses: A Taxonomy and a Nomological MODEL1 (2008)Experimental and Quasi-Experimental Designs for Research (1963)A GENERAL METHOD FOR ESTIMATING A LINEAR STRUCTURAL EQUATION SYSTEM* (1970)Introduction to Structural Equation Models. 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References

  • 1980Significance tests and goodness of fit in the analysis of covariance structures.19,061 cited
  • 1982An Investigation into the Determinants of Customer Satisfaction2,914 cited
  • 1980Multivariate Analysis with Latent Variables: Causal Modeling1,620 cited
  • 1982Recent Developments in Structural Equation Modeling995 cited
  • 1982Factors Affecting the Use of Market Research Information: A Path Analysis618 cited
  • 1982Sample Size Effects on Chi Square and Other Statistics Used in Evaluating Causal Models499 cited
  • 1977Size, Centralization and Organizational Adoption of Innovations396 cited
  • 1966Analysis of Covariance Structures322 cited
  • 1983Issues in the Application of Covariance Structure Analysis: A Comment321 cited
  • 1984A Comparison of Factors Affecting Researcher and Manager Perceptions of Market Research Use170 cited
  • 1982The Organizational Context of Market Research Use149 cited
  • 1983Simultaneous equation systems as moment structure models104 cited
  • 1979The Effectiveness of Marketing's "R&D" for Marketing Management: An Assessment76 cited
  • 1979Interrelations Among Models For The Analysis Of Moment Structures57 cited
  • 1977What Techniques Are Used by Marketing Researchers in Business?

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47 cited
  • 1981Marketing Research and Knowledge Development. An Assessment for Marketing Management46 cited
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    • 1988PROLOG-Based Decision Support for Data Analysis in Marketing16 cited