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Dimensions of Indian culture, core cultural values and marketing implications
16 references·12 citing·44 second hop
Dimensions of Indian culture, core cultural values and marketing implications (2008)Dimensions of Indian culture, core cultur…Adversaries of Consumption: Consumer Movements, Activism, and Ideology (2004)Adversaries of Consumption: C…Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding (2002)Why Do Brands Cause Trouble? …Globalization and reluctant buyers (2002)Globalization and reluctant b…Issues and New Directions in Global Consumer Psychology (2000)Issues and New Directions in …The Politicization of 'Culture' (1998)The Politicization of 'Cultur…Consumers and Their Brands: Developing Relationship Theory in Consumer Research (1998)Consumers and Their Brands: D…International Management: Managing Across Borders and Cultures (1993)International Management: Man…Cultures and Organizations: Software of the Mind. (1993)Cultures and Organizations: S…Artifacts, Identity, and Transition: Favorite Possessions of Indians and Indian Immigrants to the United States (1991)Artifacts, Identity, and Tran…International Marketing and National Character: A Review and Proposal for an Integrative Theory (1990)International Marketing and N…Do Corporate Codes of Ethics Reflect National Character? Evidence from Europe and the United States (1990)Do Corporate Codes of Ethics …The self and social behavior in differing cultural contexts. (1989)The self and social behavior …Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods (1986)Culture and Consumption: A Th…Ethnic Migration, Assimilation, and Consumption (1983)Ethnic Migration, Assimilatio…Motivation, leadership, and organization: Do American theories apply abroad? (1980)Motivation, leadership, and o…Culture, a critical review of concepts and definitions (1952)Culture, a critical review of…Cross-cultural challenges faced by international students (2024)Cross-cultural challenges fac…The connection of attachment and self‐gifting for the disconnection of loneliness across cultures (2021)The connection of attachment …Cross Cultural and Strategic Management: a retrospective overview using bibliometric analysis (2021)Cross Cultural and Strategic …Considerations for Designing Sportswear for Low-Income Tropical Countries (2021)Considerations for Designing …The growing popularity of spiritual brands: What drives purchase intent? (2020)The growing popularity of spi…The culture of hospitality: From anecdote to evidence (2019)The culture of hospitality: F…Influence of culture, price perception and mall promotions on Indian consumers’ commitment towards malls (2019)Influence of culture, price p…A cross-national study of young female consumer behaviour, innovativeness and apparel evaluation: China and India (2019)A cross-national study of you…Financial social innovation to engage the economically marginalized: insights from an Indian case study (2017)Financial social innovation t…Antecedents to fashion clothing involvement: role of global self-identity, cosmopolitanism, and normative influence (2013)Antecedents to fashion clothi…Influence of consumers’ susceptibility to interpersonal influence, collective self-esteem and age on fashion clothing involvement: A study on Indian consumers (2011)Influence of consumers’ susce…Impact of Indian Cultural Values and Lifestyles on Meaning of Branded Products: Study on University Students in India (2011)Impact of Indian Cultural Val…The Rites Of Passage (1961)How To Do Things With Words (1975)Focus Groups as Qualitative Research (1997)Consumer Culture Theory (CCT): Twenty Years of Research (2005)Course in General Linguistics (2017)Possessions and the Extended Self (1988)The Sacred and the Profane in Consumer Behavior: Theodicy on the Odyssey (1989)Culture and Consumption (1990)Older Consumers' Disposition of Special Possessions (2000)Psychological ownership: theoretical extensions, measurement and relation to work outcomes (2009)The Iron Cage Revisited: Institutional Isomorphism and Collective Rationality in Organizational Fields (1983)Brand Community (2001)Corporate Social Responsibility and Marketing: An Integrative Framework (2004)The iron cage revisited institutional isomorphism and collective rationality in organizational fields (2004)Putting the S back in corporate social responsibility: A multilevel theory of social change in organizations (2007)The Principles of Psychology (1891)Culture and the Self: Implications for Cognition, Emotion, and Motivation (1991)Subjective well-being: Three decades of progress. (1999)The weirdest people in the world? (2010)Mind, Self, and Society (2015)The Interpretation of Cultures (2017)Purity and Danger (1966)The Field behind the Screen: Using Netnography for Marketing Research in Online Communities (2002)Marketplace Mythology and Discourses of Power (2004)Complaining to the Masses: The Role of Protest Framing in Customer-Created Complaint Web Sites (2006)Creating the Responsible Consumer: Moralistic Governance Regimes and Consumer Subjectivity (2014)Generalized expectancies for internal versus external control of reinforcement. (1966)The Interpretation of Cultures (1974)Culture's Consequences: International Differences in Work-Related Values (1981)Advances in international marketing (1992)National Culture and New Product Development: An Integrative Review (1996)Beyond national culture: implications of cultural dynamics for consumer research (2006)Cultures in chimpanzees (1999)Transnational Transfer of Strategic Organizational Practices: A Contextual Perspective (1999)The State of Psychological Ownership: Integrating and Extending a Century of Research (2003)The Confucius connection: From cultural roots to economic growth (1988)An Integrative Model Of Organizational Trust (1995)Hofstede's model of national cultural differences and their consequences: A triumph of faith - a failure of analysis (2002)Whence Consumer Loyalty? (1999)The Chain of Effects from Brand Trust and Brand Affect to Brand Performance: The Role of Brand Loyalty (2001)Understanding Customer Experience Throughout the Customer Journey (2016)Affective, Continuance, and Normative Commitment to the Organization: A Meta-analysis of Antecedents, Correlates, and Consequences (2002)Dimensionalizing Cultures: The Hofstede Model in Context (2011)Conservation of Resources in the Organizational Context: The Reality of Resources and Their Consequences (2017)
this work references cited by second hop

References

  • 1993Cultures and Organizations: Software of the Mind.17,690 cited
  • 1998Consumers and Their Brands: Developing Relationship Theory in Consumer Research7,540 cited
  • 1989The self and social behavior in differing cultural contexts.5,019 cited
  • 1980Motivation, leadership, and organization: Do American theories apply abroad?3,336 cited
  • 1986Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods2,852 cited
  • 1952Culture, a critical review of concepts and definitions2,025 cited
  • 2002Why Do Brands Cause Trouble? A Dialectical Theory of Consumer Culture and Branding1,954 cited
  • 2004Adversaries of Consumption: Consumer Movements, Activism, and Ideology1,034 cited
  • 1990International Marketing and National Character: A Review and Proposal for an Integrative Theory605 cited
  • 1991Artifacts, Identity, and Transition: Favorite Possessions of Indians and Indian Immigrants to the United States547 cited
  • 1983Ethnic Migration, Assimilation, and Consumption382 cited
  • 1990Do Corporate Codes of Ethics Reflect National Character? Evidence from Europe and the United States381 cited
  • 1998The Politicization of 'Culture'370 cited
  • 1993International Management: Managing Across Borders and Cultures308 cited

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  • 2002Globalization and reluctant buyers267 cited
  • 2000Issues and New Directions in Global Consumer Psychology251 cited
  • Cited by

    • 2017Financial social innovation to engage the economically marginalized: insights from an Indian case study43 cited
    • 2011Impact of Indian Cultural Values and Lifestyles on Meaning of Branded Products: Study on University Students in India37 cited
    • 2019Influence of culture, price perception and mall promotions on Indian consumers’ commitment towards malls35 cited
    • 2011Influence of consumers’ susceptibility to interpersonal influence, collective self-esteem and age on fashion clothing involvement: A study on Indian consumers34 cited
    • 2019The culture of hospitality: From anecdote to evidence32 cited
    • 2021The connection of attachment and self‐gifting for the disconnection of loneliness across cultures28 cited
    • 2021Cross Cultural and Strategic Management: a retrospective overview using bibliometric analysis24 cited
    • 2020The growing popularity of spiritual brands: What drives purchase intent?18 cited
    • 2024Cross-cultural challenges faced by international students17 cited
    • 2013Antecedents to fashion clothing involvement: role of global self-identity, cosmopolitanism, and normative influence14 cited
    • 2019A cross-national study of young female consumer behaviour, innovativeness and apparel evaluation: China and India13 cited
    • 2021Considerations for Designing Sportswear for Low-Income Tropical Countries2 cited