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Impact of Brand Image and Service Quality on Consumer Purchase Intention: A Study of Retail Store in Pakistan
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Impact of Brand Image and Service Quality on Consumer Purchase Intention: A Study of Retail Store in Pakistan (2014)Impact of Brand Image and Service Quality…The Effect Green Marketing Mix on Corporate Image as Well as Implication for Purchase Intention of Food and Beverages Companies In Indonesia (2021)The Effect Green Marketing Mi…Banking service in Bangladesh: The impact of service marketing mix on purchase intention of university students (2020)Banking service in Bangladesh…PENGARUH BRAND IMAGE, PERSEPI HARGA, DAN SERVICE QUALITY TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN (2019)PENGARUH BRAND IMAGE, PERSEPI…Analyzing the Impact of Green Marketing Strategies on the Financial and Non-Financial Performance of Organizations (2019)Analyzing the Impact of Green…PERAN CITRA MEREK MEMEDIASI PENGARUH E-WOM TERHADAP MINAT BELI SMARTPHONE SAMSUNG DI KOTA DENPASAR (2018)PERAN CITRA MEREK MEMEDIASI P…Manajemen Pemasaran 2 (2002)Perilaku Konsumen ; Pendekatan Praktis disertai Himpunan Jurnal Penelitian (2013)Online hotel booking: The effects of brand image, price, trust and value on purchase intentions (2015)BRAND IMAGE MEMEDIASI HUBUNGAN E-COMMERCE DENGAN KEPUTUSAN PEMBELIAN KONSUMEN (2020)The Entropy Law and the Economic Process (1971)Understanding Attitudes and Predicting Social Behavior (1980)The theory of planned behavior (1991)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Consumer Behavior and Marketing Strategy (1990)Which is more important in Internet shopping, perceived price or trust? (2011)Brand Promotion: The Effects of Celebrity Endorsement and Brand Image on Consumer Buying Decision (2021)Pengaruh Brand Ambassador, Brand Image dan Brand Awareness terhadap Purchase Decision (2022)The Roles of Effort Expectancy, Attitude, and Service Quality in Mobile Payment Users Continuance Intention (2022)Evaluating Structural Equation Models with Unobservable Variables and Measurement Error (1981)Evolving to a New Dominant Logic for Marketing (2003)PLS-SEM: Indeed a Silver Bullet (2011)Generation Z’s Behavioral Factors Affecting Purchase Intention Through Social Media Portals: A Hybrid PLS-SEM and ANN Modeling Approach (2025)Avoiding Green Marketing Myopia: Ways to Improve Consumer Appeal for Environmentally Preferable Products (2006)Assessing the Prerequisite of Successful CSR Implementation: Are Consumers Aware of CSR Initiatives? (2008)Exploring the Impact of Consumers' Attitudes towards Green Advertisements on the Intention to Purchase Green Products: The Mediating Role of Environmental Responsibility (2023)
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  • 2019PENGARUH BRAND IMAGE, PERSEPI HARGA, DAN SERVICE QUALITY TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN43 cited
  • 2020Banking service in Bangladesh: The impact of service marketing mix on purchase intention of university students25 cited
  • 2018PERAN CITRA MEREK MEMEDIASI PENGARUH E-WOM TERHADAP MINAT BELI SMARTPHONE SAMSUNG DI KOTA DENPASAR22 cited
  • 2021The Effect Green Marketing Mix on Corporate Image as Well as Implication for Purchase Intention of Food and Beverages Companies In Indonesia15 cited
  • 2019Analyzing the Impact of Green Marketing Strategies on the Financial and Non-Financial Performance of Organizations14 cited

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