References

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• 1985Competitive Advantage: Creating and Sustaining Superior Performance14,723 cited
• 1998Not So Different After All: A Cross-Discipline View Of Trust10,264 cited
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• 1994Determinants of Long-Term Orientation in Buyer-Seller Relationships6,726 cited
• 2000Marketing management: analysis. planning. implementation and control6,649 cited
• 1994The Capabilities of Market-Driven Organizations6,532 cited
• 2000What is strategy5,834 cited
• 1999The Different Roles of Satisfaction, Trust, and Commitment in Customer Relationships4,897 cited
• 2010Cultures and Organizations, Software of the mind. Intercultural Cooperation and Its Importance for survival3,923 cited
• 1995Relationship Marketing of Services--Growing Interest, Emerging Perspectives3,167 cited
• 1998Customer Evaluations of Service Complaint Experiences: Implications for Relationship Marketing2,718 cited
• 1998