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The multi‐faceted dimension of packaging
7 references·16 citing·49 second hop
The multi‐faceted dimension of packaging (2005)The multi‐faceted dimension of packagingCase Study Research (2004)Case Study ResearchPackaging communication: attentional effects of product imagery (2001)Packaging communication: atte…The effect of new package design on product attention, categorization and evaluation (1997)The effect of new package des…Can Package Size Accelerate Usage Volume? (1996)Can Package Size Accelerate U…The Capabilities of Market-Driven Organizations (1994)The Capabilities of Market-Dr…Better Stories and Better Constructs: The Case for Rigor and Comparative Logic (1991)Better Stories and Better Con…Assessing Advantage: A Framework for Diagnosing Competitive Superiority (1988)Assessing Advantage: A Framew…A consumer definition of eco-friendly packaging (2019)A consumer definition of eco-…Thinking inside the box: How seeing products on, or through, the packaging influences consumer perceptions and purchase behaviour (2016)Thinking inside the box: How …The role of packaging within marketing and value creation (2016)The role of packaging within …Elucidating the Indirect Contributions of Packaging to Sustainable Development: A Terminology of Packaging Functions and Features (2016)Elucidating the Indirect Cont…When Do Consumers Avoid Imperfections? Superficial Packaging Damage as a Contamination Cue (2015)When Do Consumers Avoid Imper…What’s in it for me? Food packaging and consumer responses, a focus group study (2015)What’s in it for me? Food pac…The Role of Packaging and Presentation Format in Consumers’ Preferences for Food: An Application of Projective Techniques (2015)The Role of Packaging and Pre…IMPACT OF PACKAGE ELEMENTS ON CONSUMER’S PURCHASE DECISION (2015)IMPACT OF PACKAGE ELEMENTS ON…Communicating packaging eco-friendliness (2015)Communicating packaging eco-f…The identification of viewing patterns of chocolate snack packages using eye-tracking techniques (2014)The identification of viewing…IMPACT OF PRODUCT PACKAGING ON CONSUMER’S BUYING BEHAVIOR (2014)IMPACT OF PRODUCT PACKAGING O…Predictive packaging design: Tasting shapes, typefaces, names, and sounds (2013)Predictive packaging design: …Linking packaging to marketing: how packaging is influencing the marketing strategy (2013)Linking packaging to marketin…Packaging Design: General Framework and Research Agenda (2012)Packaging Design: General Fra…Consumers' perceptions of food packaging: an exploratory investigation in Potchefstroom, South Africa (2010)Consumers' perceptions of foo…Packaging design: creating competitive advantage with product packaging (2009)Packaging design: creating co…Why we buy what we buy: A theory of consumption values (1991)Qualitative Data Analysis (2008)The Discovery of Grounded Theory (2017)Examination of peer influence as a moderator and predictor in explaining green purchase behaviour in a developing country (2019)How green is your packaging—A comparative international study of cues consumers use to recognize environmentally friendly packaging (2020)Green Packaging from Consumer and Business Perspectives (2021)Strategic Brand Concept-Image Management (1986)Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence (1988)Conceptualizing, Measuring, and Managing Customer-Based Brand Equity (1993)Packaging as Brand Communication: Effects of Product Pictures on Consumer Responses to the Package and Brand (2002)The Communicative Power of Product Packaging: Creating Brand Identity via Lived and Mediated Experience (2003)Consumer response to packaging design: The role of packaging materials and graphics in sustainability perceptions and product evaluations (2017)Central and Peripheral Routes to Advertising Effectiveness: The Moderating Role of Involvement (1983)Dimensions of Consumer Expertise (1987)Principles of Categorization (2002)The Impact of Industrial Design Effectiveness on Corporate Financial Performance * (2004)Multisensory design: Reaching out to touch the consumer (2011)Understanding consumers' in-store visual perception: The influence of package design features on visual attention (2013)Organization and environment (1967)Human Inference: Strategies and Shortcomings of Social Judgment. (1981)Human Inference: Strategies and Shortcomings of Social Judgment. (1983)Case study research: a multi‐faceted research approach for IS (1996)Building Better Theory by Bridging the Quantitative–Qualitative Divide* (2006)What is the Eisenhardt Method, really? (2021)The Price Knowledge and Search of Supermarket Shoppers (1990)The Category-Demand Effects of Price Promotions (2001)The Moderating Effect of Perceived Risk on Consumers' Evaluations of Product Incongruity: Preference for the Norm: Table 1 (2001)Situational Strategies for Self-Control (2016)Theory Building From Cases: Opportunities And Challenges (2007)Consumer attitudes towards biobased packaging – A cross-cultural comparative study (2018)A resource‐based view of the firm (1984)A Conceptual Model of Service Quality and Its Implications for Future Research (1985)Firm Resources and Sustained Competitive Advantage (1991)Innovation, Market Orientation, and Organizational Learning: An Integration and Empirical Examination (1998)Review: The Resource-Based View and Information Systems Research: Review, Extension, and Suggestions For Future Research1 (2004)Corporate Social Responsibility, Customer Satisfaction, and Market Value (2006)Competitive Advantage: Creating and Sustaining Superior Performance (1985)The Changing Role of Marketing in the Corporation (1992)The Comparative Advantage Theory of Competition (1995)Dynamic capabilities: A review and research agenda (2007)External Control of Organizations: Resource Dependence Perspective (2011)Research Design: Qualitative, Quantitative, and Mixed Methods Approaches (1994)Research Methods for Business Students (2003)Thematic analysis (2016)The circular economy and consumer behaviour: The mediating role of information seeking in buying circular packaging (2020)Consumers’ sustainability-related perception of and willingness-to-pay for food packaging alternatives (2022)A framework of sustainable supply chain management: moving toward new theory (2008)Improving Impact Studies of Teachers’ Professional Development: Toward Better Conceptualizations and Measures (2009)Case study research: design and methods (2011)
this work references cited by second hop

References

  • 2004Case Study Research15,455 cited
  • 1994The Capabilities of Market-Driven Organizations6,532 cited
  • 1988Assessing Advantage: A Framework for Diagnosing Competitive Superiority2,651 cited
  • 1991Better Stories and Better Constructs: The Case for Rigor and Comparative Logic1,715 cited
  • 1996Can Package Size Accelerate Usage Volume?534 cited
  • 2001Packaging communication: attentional effects of product imagery482 cited
  • 1997The effect of new package design on product attention, categorization and evaluation347 cited

Cited by

  • 2019A consumer definition of eco-friendly packaging337 cited
  • 2009Packaging design: creating competitive advantage with product packaging280 cited
  • 2015Communicating packaging eco-friendliness263 cited
  • 2016Thinking inside the box: How seeing products on, or through, the packaging influences consumer perceptions and purchase behaviour224 cited
  • 2013Predictive packaging design: Tasting shapes, typefaces, names, and sounds215 cited
  • 2015When Do Consumers Avoid Imperfections? Superficial Packaging Damage as a Contamination Cue206 cited
  • 2012Packaging Design: General Framework and Research Agenda194 cited
  • 2016

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

Elucidating the Indirect Contributions of Packaging to Sustainable Development: A Terminology of Packaging Functions and Features
182 cited
  • 2010Consumers' perceptions of food packaging: an exploratory investigation in Potchefstroom, South Africa166 cited
  • 2016The role of packaging within marketing and value creation144 cited
  • 2014IMPACT OF PRODUCT PACKAGING ON CONSUMER’S BUYING BEHAVIOR140 cited
  • 2015IMPACT OF PACKAGE ELEMENTS ON CONSUMER’S PURCHASE DECISION134 cited
  • 2015The Role of Packaging and Presentation Format in Consumers’ Preferences for Food: An Application of Projective Techniques132 cited
  • 2013Linking packaging to marketing: how packaging is influencing the marketing strategy116 cited
  • 2015What’s in it for me? Food packaging and consumer responses, a focus group study115 cited
  • 2014The identification of viewing patterns of chocolate snack packages using eye-tracking techniques107 cited