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Adapting action research to marketing
16 references·0 citing·36 second hop
Adapting action research to marketing (2004)Adapting action research to marketingReflective Practitioner (2014)Reflective PractitionerPower, Politics, and Organizational Change: Winning the Turf Game (2008)Power, Politics, and Organiza…Qualitative Marketing Research (2001)Qualitative Marketing ResearchProject-Based Learning: Building Communities of Reflective Practitioners (2001)Project-Based Learning: Build…Politics and Organizational Change: The Lived Experience (1999)Politics and Organizational C…Action Research: Rethinking Lewin (1999)Action Research: Rethinking L…Action research and knowledge creation: merits and challenges (1999)Action research and knowledge…Rethinking Market Research: Putting People Back In (1997)Rethinking Market Research: P…Qualitative Methods in Management Research. (1993)Qualitative Methods in Manage…Emerging Varieties of Action Research: Introduction to the Special Issue (1993)Emerging Varieties of Action …The fifth discipline, the art and practice of the learning organization (1991)The fifth discipline, the art…Organizational Culture and Leadership (1986)Organizational Culture and Le…The Origins and Status of Action Research (1984)The Origins and Status of Act…Knowledge and Human Interests. (1972)Knowledge and Human Interests.Three Dilemmas in Action Research (1970)Three Dilemmas in Action Rese…Knowledge and Human Interests (1968)Knowledge and Human InterestsTelling more than we can know: Verbal reports on mental processes. (1977)Women, Fire, and Dangerous Things (1987)Metaphors We Live By (2003)Building and Sustaining Buyer–Seller Relationships in Mature Industrial Markets (2004)Technology push and demand pull perspectives in innovation studies: Current findings and future research directions (2012)A Theories-in-Use Approach to Building Marketing Theory (2019)Discipline and Punish: The Birth of the Prison. (1978)Harvesting project knowledge: a review of project learning methods and success factors (2003)Building Project Capabilities: From Exploratory to Exploitative Learning (2004)Principles of canonical action research (2004)Research Methods in Education (2007)The Discovery of Grounded Theory (2017)Some Social and Psychological Consequences of the Longwall Method of Coal-Getting (1951)The Management of Innovation (1994)A critical perspective on action research as a method for information systems research (1996)Investigating Information Systems with Action Research (1999)Grounded Theory in Management Research (2003)Case Study: A Strategic Research Methodology (2008)FEDS: a Framework for Evaluation in Design Science Research (2014)Core capabilities and core rigidities: A paradox in managing new product development (1992)Relative absorptive capacity and interorganizational learning (1998)Dimensionalizing Cultures: The Hofstede Model in Context (2011)The myopia of learning (1993)Psychological Safety and Learning Behavior in Work Teams (1999)Role congruity theory of prejudice toward female leaders. (2002)Introduction: epistemic communities and international policy coordination (1992)The Argumentative Turn in Policy Analysis and Planning (1993)Seizing the Middle Ground: (1997)City branding and the Olympic effect: A case study of Beijing (2009)Introducing Dyadic Interviews as a Method for Collecting Qualitative Data (2013)Brand communication through digital influencers: Leveraging blogger engagement (2014)Talking science: language, learning, and values (1991)On Two Metaphors for Learning and the Dangers of Choosing Just One (1998)Organizational Learning and Communities-of-Practice: Toward a Unified View of Working, Learning, and Innovation (1991)A Dynamic Theory of Organizational Knowledge Creation (1994)Technological Pedagogical Content Knowledge: A Framework for Teacher Knowledge (2006)
this work references cited by second hop

References

  • 1991The fifth discipline, the art and practice of the learning organization20,050 cited
  • 1986Organizational Culture and Leadership9,602 cited
  • 2014Reflective Practitioner8,325 cited
  • 1968Knowledge and Human Interests4,688 cited
  • 1972Knowledge and Human Interests.2,606 cited
  • 1993Qualitative Methods in Management Research.2,306 cited
  • 2001Qualitative Marketing Research1,389 cited
  • 1970Three Dilemmas in Action Research969 cited
  • 1997Rethinking Market Research: Putting People Back In626 cited
  • 1999Action Research: Rethinking Lewin484 cited
  • 1993Emerging Varieties of Action Research: Introduction to the Special Issue457 cited
  • 2008Power, Politics, and Organizational Change: Winning the Turf Game407 cited
  • 2001Project-Based Learning: Building Communities of Reflective Practitioners297 cited
  • 1984The Origins and Status of Action Research269 cited
  • 1999Politics and Organizational Change: The Lived Experience223 cited
  • 1999Action research and knowledge creation: merits and challenges98 cited

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