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Offensive Marketing: Or, How to Make Your Competitors Followers · Study

BookOffensive Marketing: Or, How to Make Your Competitors Followers

Unknown author1972

Book1972

Offensive Marketing: Or, How to Make Your Competitors Followers

Unknown author

40 citations·0/0 files stored

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Marketing and Advertising Strategies Business Strategies and Innovation Consumer Market Behavior and Pricing

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1997Using metaphors in new brand design 1999Benchmarking Your Marketing Process 1987Marketing and the Small Firm 1997Marketing and the war machine 1996The conduct of marketing audits: A critical review and commentary 2013Efectividad de la orientación emprendedora: el papel del capital social y las capacidades 2010Kontrola skuteczności marketingowej - problem zmienności interpretacji i pomiaru 1996Marketing audits and auditing: Diagnosis through intervention

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Year1972

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Published1972-01-01

Languageen

Citations40

Files0 public / 0

ShelfMarketing and Advertising Strategies

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openalex_workW1602504658

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