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Strategic Communication Campaigns
14 references·0 citing·45 second hop
Strategic Communication Campaigns (2013)Strategic Communication CampaignsTheory and Principles of Public Communication Campaigns (2013)Theory and Principles of Publ…Public Communication Campaigns (2013)Public Communication CampaignsGuidelines for Formative Evaluation Research in Campaign Design (2013)Guidelines for Formative Eval…Using social norms to reduce bullying (2011)Using social norms to reduce …The Handbook of Communication Science (2010)The Handbook of Communication…Public relations : strategies and tactics, 10'th Edition (2009)Public relations : strategies…Qualitative research: Methods in the social sciences (2006)Qualitative research: Methods…Economic Appraisal of Public Health Interventions (2005)Economic Appraisal of Public …Using Qualitative Research in Advertising (2002)Using Qualitative Research in…Public Communication Campaigns: The American Experience (2001)Public Communication Campaign…Public Communication Campaigns (2001)Public Communication CampaignsA Focus Theory of Normative Conduct: A Theoretical Refinement and Reevaluation of the Role of Norms in Human Behavior (1991)A Focus Theory of Normative C…Advertising Principles and Practice (1948)Advertising Principles and Pr…Advertising : principles and practice (1936)Advertising : principles and …Studies in Ethnomethodology. 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(1968)Case Study Research: Design and Methods (1984)The Practice of Social Research (1989)A method of analysing interview transcripts in qualitative research (1991)The Reification of Absorptive Capacity: A Critical Review and Rejuvenation of the Construct (2006)How to plan and perform a qualitative study using content analysis (2016)Understanding Attitudes and Predicting Social Behavior (1980)Prediction of goal-directed behavior: Attitudes, intentions, and perceived behavioral control (1986)Perceived Behavioral Control, Self‐Efficacy, Locus of Control, and the Theory of Planned Behavior 1 (2002)Well-being, school climate, and the social identity process: A latent growth model study of bullying perpetration and peer victimization. (2014)Longitudinal Relationships between Bullying and Moral Disengagement among Adolescents (2016)Sextortion Among Adolescents: Results From a National Survey of U.S. Youth (2018)Self-Efficacy: The Exercise of Control (1999)Diffusion of Innovations 1 (2019)When audiences become advocates: Self-induced behavior change through health message posting in social media (2019)Health communication campaigns: A brief introduction and call for dialogue (2020)Opioids on Twitter: A Content Analysis of Conversations regarding Prescription Drugs on Social Media and Implications for Message Design (2020)Focus Groups: A Practical Guide for Applied Research (1989)Resistance and Persuasion (2004)A 10-Year Retrospective of Research in Health Mass Media Campaigns: Where Do We Go From Here? (2006)Psychosocial Determinants of Teens’ Online Engagement in Drug Prevention Social Media Campaigns: Implications for Public Health Organizations (2018)Strategizing for social change in nonprofit contexts: A typology of communication approaches in public communication campaigns (2018)Psychological profiles of COVID vaccine-hesitant individuals and implications for vaccine message design strategies (2023)A Meta-Analysis of Fear Appeals: Implications for Effective Public Health Campaigns (2000)Systematic reviews: CRD's guidance for undertaking reviews in health care (2010)The digital divide has grown old: Determinants of a digital divide among seniors (2014)Public Assessment of TV Advertising: Faint Praise and Harsh Criticism (1994)Toward a General Theory of Creativity in Advertising: Examining the Role of Divergence (2004)From Subservient Chickens to Brawny Men (2006)"Connecting" and "Disconnecting" With Civic Life: Patterns of Internet Use and the Production of Social Capital (2001)INTRAGROUP CONFLICT IN ORGANIZATIONS: A CONTINGENCY PERSPECTIVE ON THE CONFLICT-OUTCOME RELATIONSHIP (2003)Information and Expression in a Digital Age (2005)Mass communication and public understanding of environmental problems: the case of global warming (2000)Inoculation theory in the post‐truth era: Extant findings and new frontiers for contested science, misinformation, and conspiracy theories (2021)
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References

  • 2006Qualitative research: Methods in the social sciences12,365 cited
  • 1991A Focus Theory of Normative Conduct: A Theoretical Refinement and Reevaluation of the Role of Norms in Human Behavior3,135 cited
  • 2010The Handbook of Communication Science1,279 cited
  • 2001Public Communication Campaigns763 cited
  • 2013Public Communication Campaigns456 cited
  • 1948Advertising Principles and Practice325 cited
  • 2011Using social norms to reduce bullying201 cited
  • 2013Theory and Principles of Public Communication Campaigns116 cited
  • 2005Economic Appraisal of Public Health Interventions104 cited
  • 2013Guidelines for Formative Evaluation Research in Campaign Design73 cited
  • 2001Public Communication Campaigns: The American Experience72 cited
  • 2002Using Qualitative Research in Advertising72 cited
  • 1936Advertising : principles and practice51 cited
  • 2009Public relations : strategies and tactics, 10'th Edition11 cited

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