Articlediamond2014

Designing and Managing Value Co-Creation in KIBS Engagements

12 citations0/0 files storedTechnology Innovation Management Review

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Service and Product Innovation Customer Service Quality and Loyalty Innovative Approaches in Technology and Social Development

Abstract

IntroductionThere has been a surge in research on the nature of services (Delaunay & Gadrey, 1992) as well as their design, management, and engineering over the past twenty years or so (e.g., Bullinger et al., 2003; Johns, 1999; Miles, 1993; Shostack, 1984; Solomon, 1985). The growing importance of the service sectors in industrialized economies, and of service activities

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1984Case Study Research: Design and Methods 2011Case study research: design and methods 2006Constructing grounded theory : a practical guide through qualitative analysis 2003Evolving to a New Dominant Logic for Marketing 2006Constructing Grounded Theory. A Practical Guide Through Qualitative Analysis 2007Service-dominant logic: continuing the evolution 2008On value and value co-creation: A service systems and service logic perspective 1993From value chain to value constellation: designing interactive strategy.

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