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Research Note—Investigating Firm Strategies on Offering Consumer-Customizable Products

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2004Decision Making in Information-Rich Environments: The Role of Information Structure347 cited

Cited by

2023C2M strategies on an e-commerce platform under brand competition36 cited
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2015Consumer mending and online retailer fit-uncertainty mitigating strategies33 cited
2016Emergent Themes in the Interface Between Economics of Information Systems and Management of Technology31 cited
2021Disclosure of quality preference-revealing information in a supply chain with competitive products24 cited
2023Product co-design with consumer participation in a service-oriented manufacturing system15 cited
2023Production outsourcing decision in the presence of consumer’s preference uncertainty14 cited
2023Consumer self‐design and brand competition12 cited
2017Complimentary Return-Freight Insurance Serves as Quality Signal or Noise?11 cited
2021Designing the marketspace for millennials: fun, functionality or risk?10 cited
2024Product line strategy and supply chain structures for mass customized production using 3D printing7 cited
2025Personalize it, no return: Nudging online consumers towards product personalization that makes the product non-returnable with herd instinct and regret nudges3 cited