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Belief structures in conflict: Mapping a strategic marketing decision · Study

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ArticleBelief structures in conflict: Mapping a strategic marketing decision

Gary L. Frankwick1994

Article1994

Belief structures in conflict: Mapping a strategic marketing decision

Gary L. Frankwick · Beth A. Walker · James C. Ward

45 citations·0/0 files stored·Journal of Business Research

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Management and Organizational Studies Leadership, Behavior, and Decision-Making Studies Organizational Management and Leadership

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References

1972A Garbage Can Model of Organizational Choice 2003The Uses of Argument 1967Organization and environment 1985Of strategies, deliberate and emergent 1976The Structure of "Unstructured" Decision Processes 1986Central Problems in the Management of Innovation 1978Patterns in Strategy Formation 1992The Changing Role of Marketing in the Corporation

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2015Leader cognition in vision formation: Simplicity and negativity 1997Ethical Sensitivity in Viewer Evaluations of a TV News Investigative Report

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Year1994

Typearticle

Published1994-10-01

VenueJournal of Business Research

ISSN-L0148-2963

Languageen

Citations45

Files0 public / 0

ShelfManagement and Organizational Studies

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doi10.1016/0148-2963(94)90082-5

openalex_workW1963593442

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