Service innovation in manufacturing

John E. Ettlie · Stephen R. Rosenthal

54 citations0/0 files storedJournal of service management

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Service and Product Innovation Business Strategies and Innovation Innovation and Knowledge Management

Abstract

Purpose – The purpose of this paper is to report on nine in‐depth case histories of manufacturing firms introducing significant new service innovations. Manufacturing firms are under increasing pressure to diversify into lines of business that offer unique contributions to long term profitability and this paper increases understanding of how incumbent firms successfully accomplish this transition.

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References

1968The Discovery of Grounded Theory: Strategies for Qualitative Research.2017The Discovery of Grounded Theory 1986Profiting from technological innovation: Implications for integration, collaboration, licensing and public policy 1993Profiting from technological innovation: Implications for integration, collaboration, licensing and public policy 1994Regional advantage: culture and competition in Silicon Valley and Route 128 1982Innovation in conservative and entrepreneurial firms: Two models of strategic momentum 1996Whatisthe Difference Between Organizational Culture and Organizational Climate? A Native's Point of View on a Decade of Paradigm Wars 1997Entrepreneurial strategy making and firm performance: tests of contingency and configurational models

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