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Theory map of business marketing: Relationships and networks perspectives · Study

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ArticleTheory map of business marketing: Relationships and networks perspectives

Kristian Möller2013

Article2013

Theory map of business marketing: Relationships and networks perspectives

Kristian Möller

146 citations·0/0 files stored·Industrial Marketing Management

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Customer Service Quality and Loyalty Marketing and Advertising Strategies Corporate Governance and Management

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References

1963The Structure of Scientific Revolutions 1994The Commitment-Trust Theory of Relationship Marketing 1996Sensemaking in Organizations 1987The Economic Institutions of Capitalism 2003Evolving to a New Dominant Logic for Marketing 2011External Control of Organizations: Resource Dependence Perspective 1986The Economic Institutions of Capitalism 2005Social Exchange Theory: An Interdisciplinary Review

Cited by

2016Tensions and ties in social media networks: Towards a model of understanding business relationship development and business performance enhancement through the use of LinkedIn 2017Social media research in the industrial marketing field: Review of literature and future research directions 2020Strategic alliances, exploration and exploitation and their impact on innovation and new product development: the effect of knowledge sharing 2017Coopetition and value creation and appropriation: The role of interdependencies, tensions and harmony 2020Social Media Firm Specific Advantages as Enablers of Network Embeddedness of International Entrepreneurial Ventures

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Year2013

Typearticle

Published2013-02-27

VenueIndustrial Marketing Management

ISSN-L0019-8501

Languageen

Citations146

Files0 public / 0

ShelfCustomer Service Quality and Loyalty

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doi10.1016/j.indmarman.2013.02.009

openalex_workW1966487287

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2020Digitally enabled advanced services: a socio-technical perspective on the role of the internet of things (IoT)

2020Unpacking the relationship between a coopetition-oriented mindset and coopetition-oriented behaviours

2016Dealing with challenges to methodological pluralism: The paradigm problem, psychological resistance and cultural barriers