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Hedonic and utilitarian shopping motivations of fashion leadership

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References

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1982Hedonic Consumption: Emerging Concepts, Methods and Propositions5,610 cited
2001Hedonic and utilitarian motivations for online retail shopping behavior3,219 cited
2003Hedonic shopping motivations2,290 cited
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1994Consumer Behavior: In Fashion295 cited
1993The dark side of the gift281 cited
1970The Identity of Women's Clothing Fashion Opinion Leaders238 cited

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1996The Self-Concept of Fashion Leaders111 cited

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