Implementing International Strategy at the Business Unit Level: The Role of Managerial Decision-Making Characteristics

Kendall Roth

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International Business and FDI International Student and Expatriate Challenges Organizational Management and Leadership

Abstract

Several recent studies have examined the managerial characteristics associated with different strategy types. This research extends these studies by identifying the decision-making characteristics of top level management that are related to the strategic archetypes for competing in a global industry. The utility of three decision-making characteristics-risk taking, openness in decision making, and group consensus-are evaluated for global and multidomestic strategies. A contingency framework is also proposed, examining the simultaneousfit of all three characteristics to both international strategy types. Support was found for increased organizational performance as the decision-making characteristics are aligned more closely to the requirements of the organization's international strategy.

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References

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