Citation map · Study

SZodixStudyAcademic Library

Shelves Open access

Study · an open academic library·Metadata from OpenAlex (CC0)·Shelves·OpenAlex metadata, de-duplicated

50% Off or Buy One Get One Free? Frame Preference as a Function of Consumable Nature in Dairy Products

16 references·16 citing·36 second hopsampled

FromToDepth

this work references cited by second hop· second hop is a sample of the most-cited connections

References

1979Prospect Theory: An Analysis of Decision under Risk48,459 cited
1988Prospect theory: An analysis of decision under risk32,475 cited
1980Toward a positive theory of consumer choice5,574 cited
1969Decision Analysis: Introductory Lectures on Choices Under Uncertainty.1,928 cited
1988Contingent weighting in judgment and choice.1,585 cited
1998The effects of framing price promotion messages on consumers' perceptions and purchase intentions424 cited
1994The Psychology of Windfall Gains409 cited
1998Pennies‐a‐Day: The Effect of Temporal Reframing on Transaction Evaluation310 cited
1996Communicating Price Information through Semantic Cues: The Moderating Effects of Situation and Discount Size230 cited
1980Contextual Influences on Consumer Price Responses: An Experimental Analysis229 cited
1995Message framing and buying behavior: A field experiment219 cited
1991The Effect of Semantic Cues on Consumer Perceptions of Reference Price Ads212 cited
2000Consumers' perceptions of promotional framing of price201 cited
1996The Psychology of Waste186 cited
1987Associative effects of information framing180 cited

Only edges whose both ends are imported exist here. Widen the year window, or show the whole map. Back to the work

1994Market Price Variation, Perceived Price Variation, and Consumers' Price Search Decisions for Durable Goods174 cited

Cited by

2011Simulation of Sales Promotions towards Buying Behavior among University Students61 cited
2022Don't waste that free lettuce! Impact of BOGOF promotions on retail profit and food waste59 cited
2019How rational thinking style affects sales promotion effectiveness50 cited
2020Understanding promotion framing effect on purchase intention of elderly mobile app consumers44 cited
2017The effects of consumer perception of volume discount benefits on intention to purchase grocery products43 cited
2011To save or to lose: does framing price promotion affect consumers' purchase intentions?39 cited
2012Effects of message framing and involvement on price deal effectiveness36 cited
2016New developments in behavioral pricing research36 cited
2015Impact of Sale Promotıon Technıques on Consumers' Impulse Buyıng Behavıour towards Apparels at Bangalore32 cited
2023Can time pressure promote consumers' impulse buying in live streaming E-commerce? Moderating effect of product type and consumer regulatory focus28 cited
2020“Influence of Consumer Sales Promotion on Consumers’ Purchasing Behaviour of the Retailing of Consumer Goods in Tema, Ghana”28 cited
2013The Impact of Promotional Tools on Consumer Buying Behavior: A Study from Pakistan28 cited
2016Cross-cultural examination of the effects of promotional framing on consumers’ responses: A comparison of China and Pakistan27 cited
2014Psychological Pricing Principles for Organizations with Market Power23 cited
2014Effect of Price‐discount Distribution in Multi‐unit Price Promotions on Consumers’ Willingness to Pay, Sales Value, and Retailers’ Revenue20 cited
2013Consumer Reflections on 'Buy One Get One Free' (BOGO) Promotion Scheme-An Empirical Study in Malaysia20 cited