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Facilitating cross-selling in a mobile telecom market to develop customer classification model based on hybrid data mining techniques

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Cited by

2012Selecting prospects for cross-selling financial products using multivariate credibility35 cited
2013Mobile phone customer retention strategies and Chinese e-commerce34 cited
2015Research Model of Churn Prediction Based on Customer Segmentation and Misclassification Cost in the Context of Big Data

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22 cited

2021Prediction of Customer Churn in Telecom Industry: A Machine Learning Perspective13 cited

2018A Classification Based Model to Assess Customer Behavior in Banking Sector11 cited

2017An Assessment of Data Mining Based CRM Techniques for Enhancing Profitability11 cited

2020An Improved Customer Relationship Management Model for Business-to-Business E-commerce Using Genetic-Based Data Mining Process10 cited